Business World

Grinch sees green with $66M at N. American box office, Overlord beats Spider’s Web

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LOS ANGELES — The Grinch proved it’s never too early for some holiday cheer as the animated family flick stole the weekend box office with $66 million from 4,141 locations.

Illuminati­on and Universal’s adaptation of the Dr. Seuss holiday tale now ranks as the best start for a Christmas film. Fellow new offerings Overlord and The Girl In the Spider’s Web weren’t as gleeful, with mediocre debuts of $10 million and $8 million, respective­ly.

Benedict Cumberbatc­h voiced the animated green grouch in The Grinch, which cost the studio $75 million to make. While it trails the start of Illuminati­on’s latest Dr. Seuss story The Lorax ($70 million), The Grinch should benefit from the holiday corridor.

Though critics gave Grinch

a mediocre 55% rating on Rotten Tomatoes — with many noting the second big-screen adaptation didn’t add much to the original 1966 TV special — audiences, for the most part, embraced the movie and gave it an A- CinemaScor­e.

Universal’s president of domestic distributi­on Jim Orr gave a nod to the film’s witty and snarky advertisin­g campaign that played on the Grinch’s cynical humor for buoying opening numbers.

“Our marketing was eye-catching and unique,” Orr said. “It took full advantage of the character. It was purposeful because we knew we had a big property.”

Newcomers The Girl in the Spider’s Web and Overlord weren’t able to best

Bohemian Rhapsody. Fox’s Queen biopic showed staying power with a solid $30.9 million in its sophomore frame, representi­ng a drop of just 41%. That brings its 10-day domestic total just shy of $100 million.

Paramount’s Overlord, produced by J.J. Abrams, was able to nab third place, opening with opened with $10 million from 2,859 theaters.

It hasn’t been all Yuletide joy at the box office. In fourth, Disney’s

The Nutcracker and the Four Realms slipped over 50% in its second weekend with $9.6 million to bring its domestic total to a disappoint­ing $35 million. The studio is banking on its overseas run to justify the family film’s pricey $125 million budget. Globally, Nutcracker has made $96.7 million, including $61.4 million from internatio­nal.

Meanwhile, The Girl in the Spider’s Web might not even crack the top five with a bleak $8 million. Sunday estimates show Warner Bros.’ A Star Is Born, now in its sixth weekend, also generated $8 million this weekend. The final order won’t be determined until official numbers come in on Monday morning.

While Spider’s Web’s debut was in line with the studio’s projection and not far behind the start of The Girl With the Dragon Tattoo’s ($12.7 million), the second film in the Millennium series doesn’t look like it will have the same legs as David Fincher’s original film. Fede Alvarez directed Spider’s Web, which was budgeted at $43 million. Co-produced by Columbia, MGM, and New Regency, it cost significan­tly less to make than Dragon Tattoo, however that film played strong throughout the holiday season and went on to earn a huge $102 million stateside and $230 million worldwide.

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