American Standard to conduct benefit sale
ON DEC. 15, four countries in Asia — India, Indonesia, Philippines and Thailand — will simultaneously mount a benefit sale of American Standard GENIE Hand Showers with 100% of proceeds to be donated to the LIXIL-UNICEF ‘Make A Splash’ program.
In India, all proceeds will be donated to the UNICEF India WASH program. Fittingly named ‘Shower For Good’, consumers who buy a GENIE Hand Shower will be able to enjoy a great shower experience and at the same time help children live healthier lives through access to basic sanitation.
In the Philippines, ‘Shower For Good’ uses the holiday season as a fitting backdrop for the benefit sale. The public and invited guests at the Eastwood Mall Central Park Open in Libis, Quezon City will be treated to a Chorale fest as the benefit sale manned by volunteer university students and civic organizations in the country race to deliver all 1000 GENIE Hand Showers to the sale’s finish line, ensuring the donation of all proceeds to LIXIL-UNICEF ‘Make A Splash’ program.