Hard Rock Cafe,
grown up — which would explain the volume of cheerful uncles during the Jan. 10 launch. Mr. Turbanos outlines the strategy to keep it relevant to younger crowds: “We’ll play different genres.” It seems to have worked once: this 20-something reporter was drawn to the old Hard Rock Cafe thanks to a performance by the Swedish indie band, The Radio Dept., back in 2011.
Meanwhile, at the new Hard Rock Cafe, the aforementioned cheerful uncles kept asking this reporter which songs I knew from the bands’ lineup of Chicago, Queen, and Styx covers. I got my revenge after they asked me about Ariana Grande’s hit, “Thank U, Next.”
The blend of old and new is also seen on the decor. All the Hard Rock Cafés worldwide have a collection of music-related memorabilia on their walls because of a tradition started by Eric Clapton (he asked to have his guitar placed over his usual seat to reserve it). The decor on the Hard Rock Cafe at S Maison includes dresses worn by Steve Nicks and Kelly Rowland on the walls.
As for other things to look forward to from the Bistro Group, Mr. Turbanos said that more Hard Rock Cafes may be set to open. And he dropped another hint about what to expect: “A lot — [think] bigger brands.” —
Hard Rock Café Manila is open Sunday to Thursday (11 a.m. to midnight) and Friday to Saturday (11 a.m. – 1 a.m.). It is located on Level 2, S Maison at Conrad, Pasay City. For details and reservations call 990-9809).