Sportswear firm Team Rebel Sports expands to US mart
FILIPINO sportswear company Team Rebel Sports Pilipinas has expanded to the United States market, angling to make available its products to a wider clientele.
Had its beginnings in the late 1990s in San Juan City, Team Rebel Sports’ expansion into the US market was made possible after Rebel Sports USA, headed by Steve Bottcher, recently completed its acquisition of Team Rebel Direct (TRD), which the former owned.
With this, Team Rebel USA will be the exclusive carrier of the Rebel brand in all 50 states in the US.
Mr. Bottcher said the acquisition of the rights to distribute official Rebel gear by way of “market-direct” channel is significant in the US market.
“I think the product was well embraced through the Rebel brand. The only thing was the market changed because people like buying direct. The thing is seeing that we are losing customers to China-direct or Pakistan-direct, having that direct source and seeing that you are the manufacturer means the world to the end buyers,” said Mr. Bottcher in a release.
He went on to say that he sees the Rebel brand doing well in the US, with their thrust anchored on quality and delivering on the market’s expectations.
For Team Rebel Sports Pilipinas owner Joel Cu, the recent deal was a welcome development, viewing it as an opportunity to grow their business.
“With Steve on board, we now have a direct link to the US market,” said Mr. Cu.
“His vision is unparalleled and we trust him in leading Rebel to new heights in the coming years,” added the Team Rebel Sports official, whose group is one of the leading sports apparel and customized uniform manufacturers in the country.
Rebel Sports USA, meanwhile, is the official sportswear of US-based leagues Women’s Football Alliance, Gridiron Developmental Football League, Independent Women’s Football League, and Great Midwest Football League.
It is headquartered in Hanover, Maryland.