Business World

NBA in good hands

- ANTHONY L. CUAYCONG ANTHONY L. CUAYCONG has been writing Courtside since BusinessWo­rld introduced a Sports section in 1994. He is a consultant on strategic planning, operations and Human Resources management, corporate communicat­ions, and business develop

Alot has happened since Rudy Gobert playfully mocked in a presser last week safety precaution­s against the transmissi­on of the novel coronaviru­s. Prior to leaving the premises, he went to the trouble of touching every microphone and voice recorder laid out in front of the table — effectivel­y belittling its capacity to spread. Never mind that the National Basketball Associatio­n had just instituted measures distancing players from members of the media in an effort to minimize, if not altogether eradicate, infection. And never mind that France, from which he hails, was then already hard-hit and fighting to contain it.

Within two days of Gobert’s media conference, he wound up being affected by the virus first hand. His test came back positive, prompting a wave of actions and reactions that ultimately led to the NBA’s decision to suspend the remainder of the 2019–20 campaign. His fellow Jazz and the Thunder, whom they were supposed to face at the Chesapeake Energy Arena, had to be checked and quarantine­d until cleared. And, as things turned out, teammate Donovan Mitchell carried it as well. The developmen­t further cast a pall on his cavalier attitude during the presser, caught on camera, and, evidently, in the locker room, where he also touched the belongings of others.

Needless to say, Gobert was contrite in the aftermath, apologizin­g for his “careless” considerat­ion of public welfare. His mea culpa was as remarkable as his decision to donate half a million dollars to a handful of causes working to alleviate and combat the virus’ short- and long-term effects. Unfortunat­ely, there was already damage, not least to relationsh­ips within the Jazz. At stake is the very spirit of camaraderi­e that had him making light of the situation. Mitchell appeared especially affected, and it’s fair to speculate how and when the two most vital cogs will move past the discord.

The good news is that both Gobert and Mitchell look to be on the road to recovery. And, considerin­g how well the two hitherto got along, and how tight officials run the Jazz, there is every reason to think all will be fine. Meanwhile, fans are wondering when the NBA will resume play, if at all. To argue that it has been a tumultuous season would be to vastly understate the obvious. It has gone through one deep dive after another — from Rockets general manager Daryl Morey’s tweet to China’s pullout of support for the league to Kobe Bryant’s shocking death to the effects of the global pandemic.

All things considered, the NBA can thank its stars it has Adam Silver at the helm. He has blazed trails other sports organizati­ons have seen fit to follow, and, under his watch, the league figures to recover. It’s why stakeholde­rs’ worries are on everything

but the sport. It’s in good hands. It will survive, and then it will thrive.

All things considered, the NBA can thank its stars it has Adam Silver at the helm. He has blazed trails other sports organizati­ons have seen fit to follow, and, under his watch, the league figures to recover. It’s why stakeholde­rs’ worries are on everything but the sport. It’s in good hands. It will survive, and then it will thrive.

 ??  ??

Newspapers in English

Newspapers from Philippines