Business World

Disney postpones Black Widow, extending big-movie drought

- Bloomberg

WALT DISNEY Co. postponed the release of Black Widow, the highly anticipate­d Marvel movie starring Scarlett Johansson, for another six months, in the latest setback for film studios and theaters.

The movie, originally scheduled to hit theaters in the US on May 1, had already been delayed once, until Nov. 6. It’s now set to debut on May 7 next year, Disney said Wednesday. West Side Story, director Steven Spielberg’s take on the classic Broadway musical, was pushed back an entire year, to Dec. 10, 2021.

Though most theaters in the US are open, studios still face a daunting path to profitabil­ity for their high-profile pictures. Because of coronaviru­s disease 2019 (COVID-19), the largest movie markets in the country, Los Angeles and New York City, are still closed, and sales at venues that are open have been capped to meet social-distancing requiremen­ts. A theater trade group also said last week many consumers still think that their local cinema is closed.

The delay also prolongs the pain for theater chains, which need major pictures to draw fans back. Just one big-budget film has opened in recent months — Warner Bros.’ Tenet. The $200 million film has generated a little more than $36 million in domestic ticket sales in four weeks of release, showing that the public is reluctant to go out, and marked one the weakest results for director Christophe­r Nolan. His last movie, Dunkirk, sold almost $200 million in tickets domestical­ly in 2017.

Against that backdrop, the rescheduli­ng of Black Widow was widely anticipate­d across Hollywood. Disney’s move means there will be no new major Hollywood films in cinemas until Nov. 20, when Metro-Goldwyn-Mayer’s new James

Bond movie No Time to Die is scheduled to debut. Warner Bros., owned by AT&T Inc., still plans to release two major films in December, the sci-fi story Dune and the DC Comics installmen­t Wonder Woman 1984, though it’s possible those dates could slip because of the virus.

MULAN EXPERIMENT

The Black Widow delay shows Disney continues to see theaters as a crucial outlet for new releases. Earlier this month, the studio tried an online debut for Mulan,

a live-action remake of a 1998 animated film, offering it to customers of the Disney+ streaming service for an additional $30. It has taken in $57 million in ticket sales in internatio­nal theatrical markets.

Earlier this year, Disney Chief Executive Officer Bob Chapek called the Mulan

release an experiment, helping the studio assess how customers want to watch new movies. Disney hasn’t said how many people bought Mulan, but analysts suggested it would need about 10 million downloads to break even given its $300 million production and marketing cost.

Disney also announced rescheduli­ng plans for other movies, including moving Death on the Nile to Dec. 18 of this year from Oct. 23 and Shang-Chi and the Legend of the Ten Rings, moving to July 9, 2021 from May 7.

Disney still plans to release Soul, the latest animated film from Pixar, on Nov. 20 as previously scheduled. That could allow the company to release the picture early next year on Disney+. The studio also kept Nomadland on the calendar for Dec. 4. The drama starring Frances McDormand has captured festival prizes and is a leading Oscar contender. —

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