En­ter­prise Asia con­fers AREA to 81 re­cip­i­ents

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A TO­TAL of 81 projects and busi­ness lead­ers across Asia were selected as re­cip­i­ents of the Asia Re­spon­si­ble En­ter­prise Awards 2020 (AREA), which was an in­crease of 27% from last year. Widely re­garded as the gold stan­dard for CSR and sus­tain­abil­ity prac­tice, this year’s award cer­e­mony was or­ga­nized vir­tu­ally due to the un­prece­dented global health­care cri­sis.

A di­ver­sity of in­dus­tries and lead­ing or­ga­ni­za­tions from all over the re­gion re­ceived the AREA, demon­strat­ing a con­tin­ued ded­i­ca­tion to re­spon­si­ble busi­ness prac­tices de­spite the pan­demic. Or­ga­nized by En­ter­prise Asia, the lead­ing non­govern­men­tal or­ga­ni­za­tion for re­spon­si­ble en­trepreneur­ship in Asia, the AREA aims to rec­og­nize and honor Asian busi­nesses and lead­ers for cham­pi­oning sus­tain­able and so­cially re­spon­si­ble busi­ness prac­tices.

The award cat­e­gories are So­cial Em­pow­er­ment, In­vest­ment in Peo­ple, Health Pro­mo­tion, Green Lead­er­ship, Cor­po­rate Gov­er­nance, Cir­cu­lar Econ­omy Lead­er­ship and Re­spon­si­ble Busi­ness Lead­er­ship.

Through the award cer­e­mony, this unique op­por­tu­nity has pro­vided over 600 at­ten­dees to in­ter­con­nect and cel­e­brate vir­tu­ally. Ac­cord­ing to Richard Tsang, En­ter­prise Asia’s newly elected pres­i­dent, “The pan­demic has forced us to re­visit our val­ues and to fo­cus on bal­anc­ing eco­nomic, so­cial and en­vi­ron­men­tal progress as en­vi­sioned by the 2030 Agenda and the UN Sus­tain­able De­vel­op­ment Goals (UNSDG). Lever­ag­ing this mo­ment of cri­sis, it is im­por­tant for us to turn the re­cov­ery into a real op­por­tu­nity to do things right for the fu­ture.”

Mr. Tsang added, “To date, the Asia Re­spon­si­ble En­ter­prise Awards has seen over 600 suc­cess­ful cor­po­rate so­cial re­spon­si­bil­ity (CSR) projects be­ing high­lighted, with mil­lions of com­mu­ni­ties up­lifted and bil­lions of lives touched and saved. The suc­cess of th­ese ef­forts is per­haps best mea­sured in the num­ber of lives touched and saved, com­mu­ni­ties up­lifted, tears of joy shed, and how the fu­ture of our chil­dren, and their chil­dren, are se­cured. There’s re­ally no bet­ter recognitio­n for hav­ing con­trib­uted to mak­ing the world a bet­ter place, than the sat­is­fac­tion of wit­ness­ing the dif­fer­ence one has made.”

This year, over 200 sub­mis­sions across 19 coun­tries were re­ceived from or­ga­ni­za­tions across Asia. AREA judges, led by Dr. Eu­gen Chien, for­mer Min­is­ter of En­vi­ron­ment of the Repub­lic of Taipei, sieved through the sub­mis­sion over a three-month judg­ing pe­riod.

Ac­cord­ing to Dr. Chien, “The panel of judges were im­pressed by the qual­ity and di­ver­sity of sub­mis­sions this year and had the chal­leng­ing task of eval­u­at­ing and de­ter­min­ing this year’s fi­nal­ists. The win­ners are de­ter­mined not just by their ef­forts and re­sults, but also by such cri­te­ria as ef­fec­tive de­lin­eation, nexus to the com­mu­nity, iden­ti­fi­ca­tion of needs, mea­sur­a­bil­ity, ef­fec­tive­ness of im­ple­men­ta­tion, abil­ity to reach the tar­get au­di­ence, im­pact, lead­er­ship in­volve­ment, in­sti­tu­tion­al­iza­tion and con­ti­nu­ity.”

Dr. Chien added, “I am happy that many of the par­tic­i­pants this year have put in greater ef­forts in man­ag­ing the con­tin­u­a­tion of their CSR projects. This re­sult in projects that are more sus­tain­able, of greater rel­e­vance to the tar­get com­mu­nity, and cre­ate greater im­pact than ever be­fore dur­ing this time of cri­sis.”

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