Business World

Beau Wrigley takes pot producer Parallel public

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BILLIONAIR­E William “Beau” Wrigley, Jr. is taking cannabis producer Parallel public, in a merger due to complete this summer with Canadian-listed Ceres Acquisitio­n Corp. that values the Atlanta, Georgiabas­ed firm at $1.88 billion.

Parallel, the first firm Wrigley, Jr. has led since selling his family’s chewing gum business for $23 billion in 2008, will take on Ceres’ listing on the NEO exchange as expectatio­ns of an easing of US rules on the pot sector draws investment.

Shares of Ceres surged 19% to $12.50 as the deal comes at a time when officially-sanctioned sales of cannabis have surged to record levels during the COVID -19 pandemic.

The combined company expects to have $430 million cash when the deal closes, a spokeswoma­n for Parallel confirmed to Reuters.

With around 50 retail stores, cultivatio­n and manufactur­ing sites in four US states, Parallel will use the money to expand into new markets. It sells finished products including gummies, vapes and balms, but not chewing gum.

The company, which also named record industry executive Scooter Braun as a special adviser, said it currently has license applicatio­ns pending in Georgia, New Jersey and Virginia.

US firms that grow or sell cannabis cannot list their shares on the country’s major stock exchanges as marijuana remains illegal at the federal level.

Jay-Z backed California­n pot producer TPCO Holdings also went public on NEO, while cannabis review site Weedmaps’ parent struck a deal in December to list on Nasdaq.

Parallel’s spokeswoma­n said it has also received commitment­s from a group of investors for a $225 million private investment in a public equity (PIPE) transactio­n when the deal closes.

The PIPE investment was over-subscribed, with a large chunk of the raise set to come from existing Parallel and Ceres investors, the spokeswoma­n said.

Parallel is already profitable, and expects to be cash flow positive this year, the company said on a call following the merger announceme­nt.

Besides decriminal­ization in the selling of weed products, Wrigley feels one of the most significan­t changes could be the loosening of constraint­s around banking.

US laws have prevented interstate movement of pot products and has deterred banks and other financial institutio­ns. —

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