CITEM joins first-ever virtual AIFFS

THE CENTER for International Trade Expositions and Missions (CITEM) will bring in 10 Philippine brands for the fully digital edition of the first virtual edition of the ASEAN International Furniture & Furnishings Show VX 2021 (AIFFS VX). Representing the best of Philippine craftsmanship in the home and lifestyle sectors at AIFFS are FAME+ exhibitors Acento Colleccions, E. Murio, Enpekei International, Goltrio, Junk Not, La Galuche, Mejore, Obra Cebuana, Prizmic & Brill, and Stonesets International. Each brand has shown its commitment to paying homage to Philippine culture through their designs. Launched in October 2020, FAME+ is CITEM’s response to the evolving and rapidly digitizing demands of trade and export. The digital trade platform improves the searchability and discoverability of its over 200 exhibitors from the home, fashion, and lifestyle (HFL) sectors to buyers and design enthusiasts across the globe. Through its digital magazine Touchpoint, FAME+ tells the story of Philippine design excellence as reflected in the materials, techniques, traditions, and people that make these export products.

Organized by the ASEAN Furniture Industries Council, the AIFFS will be hosted by the Chamber of Furniture Industries of the Philippines, Inc. and will be participated in by seven ASEAN countries: the Philippines, Indonesia, Laos, Malaysia, Singapore, Thailand, and Vietnam. Visitors can interact with exhibitors on the AIFSS VX online platform from March 9 to 12, and can still view exhibitor catalogues from March 13 to 18. Visitors and buyers may log on to www.aiffsvx.com to register.