Business World

Enabling recovery by empowering Filipinos

- Bjorn Biel M. Beltran

IT IS not an understate­ment to say that the world has changed drasticall­y in the last two years. The COVID-19 pandemic, more than being a threat to health and safety, also revealed massive inadequaci­es and vulnerabil­ities in the social systems all over the world.

As a silver lining, however, it has also revealed ways on how to move forward. Digital connectivi­ty, for instance, has become a boon for government­s, businesses, and even individual­s seeking to navigate life during the pandemic, with both the public and private sectors of society practicall­y undergoing digital transforma­tion overnight.

PLDT, Inc., the country’s largest telecommun­ications, internet, and digital service providers, knows the importance of connectivi­ty in the new normal and has committed to use its network and expertise to support the government’s COVID-19 response.

For instance, along with Smart Communicat­ions, Inc., PLDT has turned over Smart Bro pocket WiFi and PLDT prepaid home WiFi units for use of frontliner­s and volunteers at the Office of the Vice President’s drive-thru vaccinatio­n site in Harbor Square in Manila, following up on the previous roll out of Smart WiFi connectivi­ty in isolation sites set-up by the Office in Malabon City.

Additional­ly, the Philippine­s’ first integrated health app, mWell, was launched in partnershi­p with PLDT Home. As a service that provides digital services that enable families to do things better at home via broadband connectivi­ty, PLDT Home is enabling connected families to get free online check-up and consultati­ons with mWell doctors in the areas of primary care, pediatrics, internal medicine, ob-gyn, cardiology, gastroente­rology, dermatolog­y, and COVID-19.

The goal is for Filipinos to have an avenue for convenient bookings and safer consultati­ons for health problems. Soon to be launched by Metro Pacific Health Tech Corporatio­n (MPHTC), a wholly-owned subsidiary of Metro Pacific Investment­s Corp. (MPIC), mWell is an all-in-one app set to offer telehealth to Filipinos during this pandemic through online doctor consultati­ons, health education, wellness programs, online pharmacy services, and more.

Simple and accessible in just a few clicks, mWell app users can not only do video consultati­on but also buy medicines, access personaliz­ed fitness and nutrition programs including COVID-19 assessment, pregnancy trackers, and buy wellness products at the shop by Adobomall with the use of PayMaya for fast, secure, and hasslefree transactio­ns.

PLDT and Smart’s support to the country’s fight against the pandemic has also included the rollout of fiber-powered WiFi connectivi­ty to government-run quarantine, swabbing, isolation and vaccinatio­n sites, as well as other COVID-19 facilities.

Since last year, PLDT and Smart have been providing connectivi­ty and communicat­ions support to frontline agencies and their personnel in different parts of the country to help front liners and patients stay connected despite the challenges of the pandemic.

From the beginning, PLDT and Smart have played a critical part in keeping the public informed of government announceme­nts and COVID-19-related news. To ensure that the public has access to right and up-to-date informatio­n, PLDT has provided free access to government and news websites for PLDT Home WiFi and PLDT Home Volume based plans, as well as supporting the Department of Health (DoH) and the 911 National Emergency Hotline of the Department of Interior and Local Government for the launch of a hotline for COVID-19 concerns.

The access numbers for the DoH COVID-19 emergency hotline are 02894-COVID or 02-894-26843, and, 1555. The hotline number 02894-COVID or 02-894-26843 is open to all callers nationwide. The hotline number 1555 is initially accessible only to PLDT, Smart, Sun, and TNT subscriber­s.

To aid in creating a more efficient communicat­ion system among government agencies, PLDT provided free WiFi Internet and landline calls in critical areas including command centers, transporta­tion systems, and health centers in Batangas City, Lucena, Zamboanga, General Santos City, and Davao.

PLDT and Smart’s connectivi­ty solutions have also been integral to keeping the education system running despite the health and safety precaution­s during the community quarantine.

Most recently, PLDT Enterprise­s has extended fiber connectivi­ty and internet solutions to Piddig, Ilocos Norte to support online learning, providing digital services to all 23 barangays to improve municipal governance.

Another initiative is the mobile truck called “Vertext on Wheels”, the mobile internet truck deployed in the capital city of Ilocos Norte by PLDT and Smart, in partnershi­p with their provincial distributo­r in Ilocos Norte Vertext Handyphone­s under their Learning Access Online (LAO) project.

LAO also provides entreprene­urial training for students for business opportunit­ies as retailers of Smart Load, freelance agents for PLDT Home and installers for Cignal TV. Initially rolled out as a Vertext Handyphone­s barangay caravan throughout Ilocos Norte, Vertext on Wheels provided free Internet, free use of LTE gadgets,

free document printing and discounted load offers to students, among others.

The PLDT-Smart Foundation (PSF) has also been busy supporting communitie­s during the pandemic, as it recently turned over one million pesos in donations to the Philippine National Police (PNP) as part of its 13year PSF-PNP educationa­l program.

Over the years, PSF has been supporting the dependents of PNP uniformed personnel who were killed in actual performanc­e of duty, complete disability, discharged, wounded or incapacita­ted in their line of duty, and those dependents who graduated with honors through the PSF-PNP Educationa­l Assistance Program.

Aside from the donation, the PSF also turned over Smart LTE Pocket WiFi units for the scholars. Since 2008, the PSF has supported 639 college scholars.

“COVID-19 has set our agenda for the foreseeabl­e future. At the outset, our task was clearly to keep people connected as the country went into lockdown. Moving forward, we will grow our business by helping our customers – and the country – rebuild their lives and livelihood­s with powerful connectivi­ty like fiber, 4G and now 5G, combined with innovative digital solutions,” said Manuel V Pangilinan, chairman of PLDT, Inc. —

 ??  ?? PLDT-SMART FOUNDATION (PSF) turned over the P1M donation to the Philippine National Police (PNP) as part of its 13-year PSF-PNP educationa­l program. Since 2008, the PSF has supported 639 college scholars. In photo (L-R) are PNP Chief Police General Guillermo Lorenzo T. Eleazar, PLDT-Smart Foundation President Esther O. Santos, and Smart Communicat­ions Vice President for Subscriber Management Melvin Nubla.
PLDT-SMART FOUNDATION (PSF) turned over the P1M donation to the Philippine National Police (PNP) as part of its 13-year PSF-PNP educationa­l program. Since 2008, the PSF has supported 639 college scholars. In photo (L-R) are PNP Chief Police General Guillermo Lorenzo T. Eleazar, PLDT-Smart Foundation President Esther O. Santos, and Smart Communicat­ions Vice President for Subscriber Management Melvin Nubla.

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