Business World

Heart Evangelist­a joins XTREME Appliances as the face of modern Filipino lifestyle

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Manila, Philippine­s (September 6, 2021) — XTREME Appliances, the country’s leading one-stop shop appliance brand, has tapped actress and fashion icon Heart Evangelist­a to become its newest face. She joins current XTREME Appliances ambassador­s Senator Manny Pacquiao and Manila Mayor Isko Moreno Domagoso.

“I am so excited about my endorsemen­t with XTREME Appliances. It is such a good collaborat­ion,” Heart said during her endorsemen­t shoot.

As XTREME Appliances gears up to maintain its standing as the leading one-stop shop appliance brand — a milestone achieved in just three years — Heart becomes the ambassadre­ss who will promote the brand’s mission: to provide quality yet affordable appliances for every Filipino and to leverage the Filipino lifestyle through technology and innovation.

Just like any of us, Heart considers two factors before purchasing an appliance or any product — quality and affordabil­ity. As a brand that prioritize­s quality and affordabil­ity, Heart is confident that she is endorsing the right brand.

“Quality and affordabil­ity make XTREME Appliances the perfect choice for every Filipino. You know, at the end of the day, you need quality and you also want to make sure that it doesn’t cost you an arm and a leg. So it is pasok sa budget and at the same time, it is classy, it is lux, and it is beautiful. I just love XTREME Appliances products so much,” Heart explained.

Since 2016, XTREME Appliances has grown into a household brand that caters to the everchangi­ng demands of the Filipino market. This year, XTREME Appliances is now ready to elevate its brand by introducin­g a new ambassadre­ss who truly embodies a modern Filipino lifestyle.

“Heart Evangelist­a-Escudero is an icon and we believe in her star quality and impact on Filipinos. As we continue to grow as a brand, we want to solidify our name to be a brand fit for a modern Filipino lifestyle. Times are changing and things are constantly evolving and we are glad to have Heart as the brand’s newest face. We are just so excited to continue our mission in bringing comfort, convenienc­e, and efficiency to every Filipino household with our new brand ambassadre­ss,” says Stephen Cheng, VP for Marketing.

To keep updated on the latest news and happenings of XTREME Appliances, like and follow them on Facebook, Twitter, Instagram, TikTok accounts and join their official online community on Facebook, XTREME Fam. For the full list of products and exclusive discounts, please visit XTREME on Website, Lazada, and Shopee ecommerce.

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 ??  ?? From left: XTREME Appliances VP – Business Developmen­t Mark del Mundo, XTREME Appliances — President Adrian Lim, SGC CEO Richard Lim, SGC Vice President Kevin Richard Lim, and XTREME Appliances VP – Marketing Stephen Cheng
From left: XTREME Appliances VP – Business Developmen­t Mark del Mundo, XTREME Appliances — President Adrian Lim, SGC CEO Richard Lim, SGC Vice President Kevin Richard Lim, and XTREME Appliances VP – Marketing Stephen Cheng

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