Avon ladies working to save the world, one brochure at a time

WHILE already taking care of the face and body, global cosmetics direct-selling brand Avon has given itself the obligation to also take care of the planet.

During an online press conference on Sept. 10, Avon Philippines laid out Avon’s global sustainability goals, all slated for 2030, under the campaign “The Beauty of Doing Good.”

“The principle behind this vision is to provide business solutions to the social and environmental problems that the world is facing, and to generate a positive impact,” said Razvan Diratian, General Manager of Avon Philippines.

He presented the three points on which the goals are anchored, namely: ensuring human rights and becoming human-kind across their business, embracing circularity and regeneration, and tackling the climate crisis and protecting the Amazon.

Mr. Diratian reminded guests that in 2019, Avon was acquired by Brazilian cosmetics group Natura & Co., which also owns Aesop and The Body

Shop, both known for their environmental consciousness.

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