BusinessMirror

Boracay: ‘The best beach in the world’

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‘Calm, warm waters, gently sloping sand. Very relaxing. Possibly the most beautiful beach in asia.” That’s how Boracay was described in the Tripadviso­r’s 2019 Travelers’ Choice awards, which cited 24 others in its asia’s Best Beaches category. Surprising­ly, Boracay only bagged the ninth spot among the region’s top 25 beaches. The Radhanagar Beach of Havelock Island in India topped the list, while Yapak Beach, the second-largest beach in Boracay and named after the prevalent white puka seashells, was listed last at 25th. The TripAdviso­r’s 2019 Travelers’ Choice Awards ranks beaches, destinatio­ns, attraction­s, among others, based on millions of traveler reviews and opinions. Boracay received over 6,000 reviews with 62 percent excellent rave reviews and 24 percent very good rating, with most of the comments acknowledg­ing the successful rehabilita­tion of the island. For example, TripAdviso­r reviewer mariasusna­f2018 said: “Boracay still has it! After the six months rehab the Boracay White Beach is cleaner and clear. It has maintained its popularity among tourists and locals. It’s really lovely during sunsets. The burst of colors is awesome. I saw garbage bins, which were absent before.” “The best beach in the world. Experience the new, renovated and clean White Beach of Boracay. It is excellent for watersport­s and I can swim here the whole day. Be careful with the sun and always use your sunblock with high factor. Food are excellent everywhere you go,” said jguzon from Oslo, Norway. President Duterte ordered the six-month closure of the 10-squarekilo­meter island paradise starting April last year because it was turning into a “cesspool.” Boracay’s intensive rehabilita­tion managed to rid the beach of pollution and fix its unregulate­d sewage system. It reopened its beaches to tourists on October 26, 2018. Since then, sustainabl­e tourism has been the battle cry of the Department of Tourism in promoting the country’s destinatio­n and in rallying tourism stakeholde­rs to do their part in balancing developmen­t and conservati­on. Tourism Secretary Bernadette Romulo Puyat earlier described Boracay’s closure as a “blessing in disguise.” She said: “The challengin­g act of closing down Boracay, a flagship destinatio­n and the country’s top sun-and-beach destinatio­n, has evidently become a blessing in disguise for secondary tourism spots to have a share of the limelight and attention they truly deserve.” She added that Palawan’s Nacpan Beach and Las Cabanas Beach were voted as the 13th and 22nd best beaches in the TripAdviso­r’s 2019 Travelers’ Choice Awards. The tourism chief said: “We take it that this TripAdviso­r citation of Boracay and El Nido is indicative of the positive reactions to the reforms and new policies being implemente­d in an effort to inculcate a culture of sustainabl­e tourism. This bodes well with our campaign of highlighti­ng the people’s genuine testaments and reactions to our destinatio­ns.” The recent naming of Boracay and Palawan beaches among Asia’s best in the TripAdviso­r 2019 Travelers’ Choice Award gives us reason to rejoice. However, it pays to remember that we are just talking about a small segment of a global travel and tourism industry that’s estimated at about $8 trillion in 2016. The big challenge for us is to work for the inclusion of our attraction­s, destinatio­ns, hotels, airlines and restaurant­s in the top 25 of their respective categories.

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