BusinessMirror

Huawei partners with Kumu, Viu

-

TECH giant Huawei partnered with two powerhouse app companies, Kumu and Viu, which share the same target audience with the new Huawei Y series—seeing opportunit­ies to engage and capture the same Y series market through content, community engagement­s, and marketing.

Gen Zs and millennial­s know all the gimmicks on smartphone­s, they know all about what’s hot and what’s not. Undeniably, they are the most tech-savvy demographi­c out there.

Performanc­e, cameras, big storage—these are all the features they look for a smartphone and the Huawei Y6p’s 64GB of ROM, 4GB of RAM, and the massive 5,000mah battery hit the sweet spot of speed and endurance that’s required for the media-heavy lifestyles they have.

Throw in a triple rear camera system that handles a variety of shooting situations such as low-light environmen­ts, wide-angle scenes and bokeh photograph­y, and the Y6p is suddenly a must-have. This recipe of performanc­e and camera quality makes for incredibly fun Kumu sessions, as more apps continue to push the envelope for lively selfexpres­sion.

Kumu is a powerful social-media platform that brings the voices of Filipinos from all over the globe at the forefront. Aside from presenting users real-time earning opportunit­ies as a live streamer, chances to win cash in various game shows and engagement in campaigns, Kumu also fosters communitie­s that ignite relevant discussion­s among Filipinos.

“Gen Zs and millennial­s love expressing themselves and in an authentic way. That’s why Kumu, as a social livestream­ing app, is perfect for them. With our partnershi­p with

Huawei, we are positive that more and more people will be able to enjoy the Kumu experience via Huawei Y6p and other Huawei devices’ Appgallery,” says Irving Mendoza, head of E-commerce. Check out and download the app to know more.

Young people are also all about the latest shows and movies these days, so they don’t miss out on the pop culture references online. What better way to catch up on all of them than with the Huawei Y6p?

This device has a dewdrop display and has more than enough power to last series-long marathons on apps like Viu, thanks to the 5000mah battery.

“Viu will now be enjoyed by millions of Huawei users including those using the newly launched Huawei Y6p and Y5p. With Viu, Huawei users can get the best of Asian entertainm­ent, including Korean content, Asian films and series they would love to watch. Just download the app via Huawei’s Appgallery,” said Vinchi Sy-quia, operations director of Viu Philippine­s.

Those who preorder the Y6p on or before May 31 will get a free Viu Premium subscripti­on for three months—a must-have for all K-drama lovers.

More informatio­n about the Huawei Y6p can be found at consumer. huawei.com/ph.

 ??  ??

Newspapers in English

Newspapers from Philippines