Your Daily Boost: Kick-start Coffee set for re-launch

GET ready 2020: Kick-start Coffee is hitting shelves with a refreshed look and new packaging for their three signature blends! The launch introduces subtle changes that focuses on the positive impact coffee has on drinkers at home, reflecting the need among Filipinos to focus on sustainable partners in a time of constant adversity. Kick-start Coffee is the partner you can count on for your daily boost!

“The launch of the new Kick-start Coffee symbolizes the evolution of the brand and an entrepreneurial journey milestone,” shares Mike Asuncion, founder of Kick-start Coffee and President of Silca Coffee Roasting Company, Inc. “We hired a firm from San Francisco to preserve the essence of the original design, while modernizing it with a global appeal to prepare Kick-start Coffee for new markets abroad.”

Kick-start Coffee was launched in 2010. The brand was developed with the working adult in mind, to give them the energy they need to get through the day; whether it’s a fresh cup of coffee in the morning, or a latenight conversation that forges new connections. Kick-start Coffee is more than just a product or a beverage. It is a catalyst for inspiring people who want to start something with the potential to change the world.

“The success story of Kick-start Coffee can serve as inspiration to Filipinos who are currently evaluating how to pivot in the new normal,” says Asuncion.

Kick-start Coffee is the brainchild of Mike Asuncion, President of Silca Coffee Roasting Company, Inc. His parents, Enrile and Evelyn Poblete Asuncion, have been in the coffee industry since 1977. With over forty years of experience in the industry, Silca Coffee is now one of the leading coffee roasters in the Philippines.

Kick-start Coffee’s collection of signature blends arrives in stores this month with new packaging and designs. The understated elegance of these designs symbolizes the Philippine flag, with positive messages that reflect the brand’s resiliency and dedication to better, positive days. Additionally, the new packaging boasts stronger bodies and resealable tin ties to ensure your coffee remains fresh between servings.

It can be incredibly difficult to stay focused, productive, and positive during these trying times. The daily boost we experience from a cup of coffee is the best solution against the lack of motivation we feel every day.

Start your morning right with a hot cup of Kick-start Coffee to ease you into a focused and productive day, or enjoy a freshly-brewed glass of iced coffee right before your work out. A cup of coffee is all we need to lift us to a world where everything is possible. Kick-start Coffee is available in all leading supermarkets nationwide!

For more information and regular updates, follow Kick-start Coffee on Facebook and Ig@kickstartcoffee #Kickstartyourday #Dailyboost.