ABS-CBN, GMA artists come together in TV5 shows
NOT long after the shutdown of broadcasting network abs-cbn, some of its artists have found a new creative platform working alongside GMA talents through tv5’s cable subsidiary cignal Entertainment.
Last august, the network launched its first salvo of lifestyle programs and game shows hosted by a mix of abs-cbn and GMA stars, produced by archangel Media’s Mike tuviera and Joe Oconer.
“tv5 is in a very interesting position because it was given an opportunity to democratize the broadcasting process. We’re getting close to the american television set-up wherein a network can work with a studio or a company and tie up with [an artist,]” said tv5 programming consultant Perci intalan about the network’s open-door business policy.
“We want to cast a wider net to employ more artists and industry players through blocktime or coproduction arrangements and platforms,” he said.
among the first wave of entertainment programs to premiere on tv5 is Chika, BESH! Basta Everyday Super Happy, hosted by Eat Bulaga! cohost Pauleen Lunasotto, Star Magic actress Ria atayde, and comedian Pokwang.
For Ria atayde, who is taking on her first hosting stint on television, the show is a platform to help uplift viewers’ spirits.
“at a time when everything seems bleak and hopeless, i think it’s good to have a show that promotes positivity, a little bit of entertainment, and a distraction from all the uncertainties [brought by the pandemic],” explained atayde during a virtual media conference to promote Chika, BESH!
the talk show will have segments that will shine the spotlight on Philippine-made products, recipes for local and foreign dishes, and viral stories and videos.
Meanwhile, Jessy Mendiola leads viewers in a fitness journey where they will only need television, some floor space and the gumption to get up and go.
“Fit for Life isn’t just something i’m passionate about. the show will be enlightening for viewers because maintaining a healthy lifestyle is something we all need to do, whether there’s a pandemic or not,” said Mendiola.
“i’m grateful for the warm welcome. i’m also happy that the network has announced its willingness to take under its wing artists and production people who lost their jobs as a result of the abs-cbn shutdown. things have a way of working out.”
“this is only the beginning of many more content archangel Media will be producing,” said tuviera. the media head also revealed that they already have a lineup of other pitches and concepts they have started working on.
Chika, BESH! airs weekdays at 10 am while Fit for Life airs every Sunday at 7 am on tv5.