Coco Martin is the new Chery brand ambassador
UNITED Asia Auto Group Inc. (UAAGI), the distributor of Chery Auto in the Philippines, has announced its new brand ambassador—coco Martin. The television superstar is set to appear in various print ads, commercials, and billboards. His endorsements will focus on the Tiggo line of crossovers, particularly the flagship midsize seven-seater Tiggo 8 as his travel companion, both personal and work-related.
Choosing the Chery brand stemmed from his love for cars and motorcycles. “Nung unang nakita ko ung Chery, nagustuhan ko agad ung porma. It fits my personality. Lalo ko nagustuhan ang Chery nung nadrive ko siya. Chery is a new brand, pero nung nasakyan at na-drive ko na, nakita ko agad ung potential ng brand. Matagal ko na naririnig ang Chery brand, 12 years na. Masaya ako na nasa mabuting kamay na ang brand under the UA AGI Group,” said Martin.
The actor also shared how he was impressed with the design, myriad of features, and luxurious interior. “And you get all that at a very affordable price. It’s very practical, affordable, and has the best warranty. Sigurado ka sa Chery,” he added.
When it comes to the Tiggo 8, he’s favorite is the Chery Smartwatch Key. “Kaya ng watch ko i-start yung car, unlock the doors, open the windows and turn on the aircon; kaya pag sakay ko, malamig na ung interior! It even monitors my health and pairs with my smartphone, kaya pati notifications ng phone ko, natatanggap ko sa watch ko. Isa ko pang favorite is the comfort and the space. Perfect for long rides where I can rest and relax in the leather seats. Ang laki pa ng sunroof kaya luxurious talaga,” explained Martin.
The actor also likes the overall driving impression of the Tiggo 8. Martin pointed out the turbocharged engine’s delivery. “Gusto ko ng malakas na kotse. May turbo yung makina ng Chery Tiggo 8 kaya malakas ang hatak kahit automatic transmission siya. Perfect pag naghahabol kami sa oras dahil sa hectic schedule ko. Pero kahit malakas ang makina, matipid pa rin siya sa gas. Isa ko pang gusto ay yung comfortable ride niya. Malaki at maluwag sa loob ung Tiggo 8 pero ang riding comfort niya ay tulad ng mas malaki pang kotse.”
Martin is also excited to see more Chery Tiggos on the road in the coming days. “Perfect yung brand for those who will buy their first car and even for those who want a bigger, more luxurious car than the one they have. May Chery Tiggo model for personal or family use—kahit students, fresh grads, working class, professionals, even top executives, there’s a Tiggo model for them. Bumisita kayo sa Chery dealer para malaman niyo bakit ito ang choice ko.”
Martin is also thankful to UA AGI for letting him be a part of the Chery family. “Proud ako to be chosen as their Chery brand ambassador. Chery has all the qualities I appreciate—dependability, performance, value for money. I’m very excited about the future of this brand. With Chery, I’m ready to start my journey,” he concluded.