BusinessMirror

SUNPIOLOGY raises PHP 4.2-M for health and education advocacies

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SUNPIOLOGY, the annual charity fun run of Sun Life Philippine­s and brand ambassador Piolo Pascual, concluded its 12th year with two milestones: successful­ly transition­ing into a virtual race and raising PHP 4.2 Million for its health and education advocacies.

Close to 1,000 runners joined the virtual race, all of whom finished the distance they signed up for at their own time and pace. Participan­ts say SUNPIOLOGY helped them stay fit even if they could not do their usual fitness activities given the quarantine measures.

Participan­ts found fulfillmen­t in the experience and encouraged others to try running as well. “I advise everyone, especially the youth, to go out and run,” says Crispin Banares, 1st Placer for the 30Km category. This was seconded by Aurie Roque, 1st Placer for the 100Km category. “Set aside your fears and explore your strength,” she said.

The SUNPIOLOGY Virtual Race ran from November 21, 2020 to January 21, 2021. It concluded last February 12, 2021 with a virtual awarding ceremony, which was graced by Piolo himself, along with fellow Sun Life brand ambassador­s Enchong Dee and Inigo Pascual. Guest celebritie­s Klarisse de Guzman, Vivoree, and the

Nocturnal Dancers rendered special performanc­es.

Participan­ts were also treated with rewards through the raffle prizes like, a brand-new TV, and 15 Garmin Vivofits. On top of these, special prizes were given to the top three male and top three female runners who finished by December 25.

Championin­g health and education

SUNPIOLOGY was able to raise PHP 1 Million for scholars of Hebreo Foundation, which was founded by Piolo’s family. The Hebreo Foundation has been supporting the education of young Filipinos since 2009. Meanwhile, PHP 228,000.00 was donated to Star Magic scholars, or children of ABSCBN employees who were affected by the network’s closure.

For its health advocacy, more than PHP 3 Million was granted to the Institute for Studies on Diabetes Foundation, Inc. (ISDFI), to enable it to continue providing critical care and improve its facilities such as the Sun Life - ISDFI Nutrition Studio and the ISDFI - Sun Life Gowell Fitness Center.

“The positive impact that SUNPIOLOGY brings to communitie­s and individual­s truly encourages us to continue advocating our causes,” says Gilbert Simpao, Sun Life's Chief Marketing & Client Experience Officer. “Our foray into the virtual realm is just a glimpse of things to come as we reach out even further with our commitment to be the nation's lifetime partner.”

“We launched SUNPIOLOGY 12 years ago with the objective of inspiring Filipinos to pursue their health and wellness goals as well as to support our partner charitable institutio­ns. When the pandemic happened, we had to quickly shift into a virtual race. It was an unfamiliar territory for us, but we rested our fate on the community we have built through the years, and on the significan­ce of our advocacies especially amid this prevailing pandemic,” says Benedict Sison, CEO and Country Head of Sun Life Philippine­s. “With everyone’s help, the first ever SUNPIOLOGY Virtual Race turned out to be a success.”

“I’m really thankful for the support for our event despite the current situation,” says Piolo. “This success is proof that together, we can make things happen and we can help make lives brighter.”

Follow @sunpiology at Facebook or check out www.sunpiology.com.

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