BusinessMirror

AP, Reuters to help Twitter elevate more credible info

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SAN FRANCISCO—TWITTER has signed a deal with The Associated Press and Reuters to help elevate accurate informatio­n on its platform. Twitter said Monday that the program will expand its existing work to help explain why certain subjects are trending on the site, to show informatio­n and news from trusted resources, and to debunk misinforma­tion.

Twitter said the news agencies will help ensure that credible informatio­n is available in real time around key conversati­ons as they come up. That will be especially important where “facts are in dispute” or when the company’s own curation team doesn’t have the necessary expertise or access to enough reputable reporting on the subject, Twitter said. The news agencies will also be tasked with helping provide context on topics garnering widespread interest, including those that could potentiall­y lead to misleading informatio­n, Twitter said.

“Rather than waiting until something goes viral, Twitter will contextual­ize developing discourse at pace with or in anticipati­on of the public conversati­on,” Twitter said.

“This work is core to our mission,” Tom Januszewsk­i, the AP’S vice president of global business developmen­t, said in a statement. “AP has a long history of working closely with Twitter, along with other platforms, to expand the reach of factual journalism.” Hazel Baker, head of user-generated content news gathering at Reuters, said “trust, accuracy and impartiali­ty are at the heart of what Reuters does every day.”

Financial terms of the partnershi­ps were not disclosed. The AP and Reuters are also fact-checking partners with Facebook.

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