BusinessMirror

Avoid commercial­ization of Christmas–cbcp exec

- By Samuel P. Medenilla @sam_medenilla

AN official of the Catholic Bishops Conference of the Philippine­s (CBCP) discourage­d the faithful from the “ber-month” celebratio­n of Christmas.

In an interview with Churchrun Radyo Veritas, CBCP Vice President and Caloocan Bishop Pablo David lamented how the “commercial­ization” of the religious holiday has led to its “celebratio­n” from September to December or the “ber-months.”

Several companies usually take advantage of the “ber-month” trend by launching their Christmast­hemed promos and ad as early as September, earning the country the reputation of having world’s longest Christmas season.

“This is not right and it has nothing to do with the Liturgical Calendar of the Catholic Church. It is not encouraged by the Catholic Church,” David said.

Christmas, he insists, should only be commemorat­ed with the start of the advent in December and not as some people “celebrate” it as early September.

Advent is the four-week preparatio­n of the Catholic Church before the celebratio­n of Christmas or the birth of Jesus Christ commemorat­ed every December 25.

“Let us not give in to the commercial­ization of Christmas...christmas is not a commercial celebratio­n,” David said.

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