Pepsi PHL aims to accelerate growth

Bottler Pepsi-cola Products Philippines Inc., the exclusive manufacturer of Pepsico beverages in the country, said it is focused on sustaining its growth momentum this year following the easing of quarantine restrictions.

“As the government continues to ease pandemic restrictions, we are seeing a recovery in consumer spending. Social and economic activities are slowly restarting normal operations. this has helped boost our sales in the first quarter of 2022,” said Frederick D. ong, company president and Ceo.

the company said it continues to introduce new products that address the lifestyle needs of active individuals. In January, it launched the Gatorade No Sugar, highlighted by a new tv commercial, which the company said is an option to the brand.

“It is the same sports drink that helps with the hydration process, minus the sugar and with minimal calories,” ong said.

As outdoor activities resume under Alert level 1, demand for energy drinks also rose. the company said it noted that the consumption of its energy drink continues to enjoy an uptick. “It remains one of our more in-demand products to date,” he said. Sting is also enjoying visibility across social media platforms, with new brand endorsers.

to hit more targets this year, the company implemented various brand initiatives to meet growing consumer demand and help strengthen the business of its partner distributors.

the company is optimistic that it will sustain this growth momentum throughout the year.

ong said one way to help maintain economic recovery is to ensure that its workforce is fully vaccinated and boosted. the company said it is nearing its employee booster shot target of at least 90 percent.

“every year, we are dedicated to drive sustainable and profitable growth. We do this by providing a wide range of quality beverages to our consumers. these are all in line with our vision to be the leading beverage company in the Philippines.”