BusinessMirror

SBP taps Toyota Motor PHL as local major sponsor for hosting of FIBA ’23 World Cup

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THE Samahang Basketbol ng Pilipinas (SBP) is welcoming Toyota Motor Philippine­s as a key partner for the country’s hosting of the Internatio­nal Basketball Federation (FIBA) Basketball World Cup 2023 in August.

Toyota Motor Philippine­s joined the FIBA World Cup as a local major sponsor and simultaneo­usly entered into a partnershi­p with the SBP and Gilas Pilipinas.

“It is with great appreciati­on and warmth that we welcome Toyota Motor Philippine­s to the FIBA Basketball World Cup 2023 family,” SBP Chairman Emeritus Manuel V. Pangilinan said.

FIBA Asia board member and SBP president Al Panlilio noted Toyota Motor Philippine­s’s support to the country’s hosting of the event from August 25 to September 10.

“As we thank Toyota Motor Philippine­s for agreeing to be part of this once in a lifetime experience, we are inviting as well others who wish to also share in this global activity, this journey which in a sense is truly a merger of world caliber sports and big business,” Panlilio said.

“By being part of the FIBA Basketball World Cup 2023 journey, one of the biggest global sports event this year, we aim to further inspire and encourage more Filipinos to use the power of movement to reach their full potential,” Toyota Motor Philippine­s Atsuhiro Okamoto said.

“This is the spirit of our ‘Start Your Impossible’ global sports campaign. With this partnershi­p with FIBA through SBP, and unity basketball brings to Filipinos, we are always moving closer to our goal of producing happiness for all,” Okamoto added.

The Philippine­s is the lead host of the World Cup with Japan and Indonesia co-hosting some of the group games.

 ?? ?? TOYOTA Toyota Motor Philippine­s president Atsuhiro Okamoto (fourth from left) and Samahang Basketbol ng Pilipinas Executive Director Renauld “Sonny” Barrios (third from right) strike a pose with (from left) Toyota Motor Philippine­s director and board member Vince Socco, JMC Philippine­s head of operations John Lucas, Toyota Motor Philippine­s Senior Vice President for Marketing and Vehicle Logistics Division Jose Maria Atienza, FIBA World Cup 2023 official mascot JIP and Deputy Event Director Erika Dy and Toyota Motor Philippine­s AVP for Marketing Services Department Elvin Luciano.
TOYOTA Toyota Motor Philippine­s president Atsuhiro Okamoto (fourth from left) and Samahang Basketbol ng Pilipinas Executive Director Renauld “Sonny” Barrios (third from right) strike a pose with (from left) Toyota Motor Philippine­s director and board member Vince Socco, JMC Philippine­s head of operations John Lucas, Toyota Motor Philippine­s Senior Vice President for Marketing and Vehicle Logistics Division Jose Maria Atienza, FIBA World Cup 2023 official mascot JIP and Deputy Event Director Erika Dy and Toyota Motor Philippine­s AVP for Marketing Services Department Elvin Luciano.

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