BusinessMirror

Sitel Academy empowers, prepares tomorrow‘s BPO workforce with the necessary skills training

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WHILE there is no shortage of job vacancies in the business process outsourcin­g (BPO) sector, filling them up remains a challenge as many graduates and workers lack the necessary skills BPO firms are looking for.

Sitel® Philippine­s has long been responding to this challenge with its Sitel® Academy, a pioneering free BPO upskilling program for students, near-hires, and individual­s who are usually deprived of good career opportunit­ies. Launched in 2007, Sitel Academy has a curriculum that focuses on developing well-rounded skills, touching on both technical and non-technical core skills like BPO fundamenta­ls, communicat­ions, empathic listening, and logical thinking.

“Sitel Academy helps bridge the job skills gap or the skills that employers are looking for and the training and experience that candidates possess. We provide free intensive technical and skills training for the disadvanta­ged and marginaliz­ed sector of the workforce,” Director of Sitel Academy and Sitel Philippine­s’ talent acquisitio­n Rowel Villalobos says.

“It seeks to strengthen inclusivit­y and diversity in the BPO workplace by providing gainful employment for these special jobseekers.”

Villalobos adds that Sitel Academy is a strategic capacity-building program that aims to help the informatio­n technology and business process management (IT-BPM) sector retain its longstandi­ng record as a top employment generator and key economic contributo­r in the Philippine­s.

To expand its reach, Sitel Academy has formed partnershi­ps with local government units, foundation­s, training centers, sororities, and educationa­l institutio­ns that include TESDA, Far Eastern University, Rizal Technologi­cal University, Tarlac State University, University of Baguio, among others. It is also working with government organizati­ons like DOLE and PESO. Sitel Academy has over 70 active partners in the local government sector and academe.

Since its launching, Sitel Academy has trained over 45,000 jobseekers. In 2022, out of the 16,700 people it trained, 6,045 were hired. For this year, Sitel Academy targets to train 15,000 jobseekers, with 20% or 8,000 of them ending up being hired.

According to Villalobos, Sitel Academy is open to any potential BPO workforce talent, regardless of whether or not they'll pursue a career in Sitel Group®.

“Graduates of the program are free to explore employment in other BPO companies. Sitel Academy contribute­s to the industry by enhancing profession­alism, institutio­nalizing best practices and maintainin­g a high standard of knowledge and skills among IT-BPM workers,” he says.

“Our genuine people program not only serves our business goals and objectives, but also the interests and welfare of the communitie­s where Sitel Philippine­s operates.”

In the near future, Sitel Academy is looking at implementi­ng new courses that will help improve talent acquisitio­n, focusing on best in class applicant experience, speeding up the hiring process, and applicant retention.

 ?? ?? SITEL® Academy screens applicants at the PESO Pasay Mega Tourism Job Fair
SITEL® Academy screens applicants at the PESO Pasay Mega Tourism Job Fair

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