BusinessMirror

Pioneer in Fine Arts NFTS Artifact.io allows you to own a piece of music and artistry of Eraserhead‘s Music Icon Ely Buendia

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ARTIFRACT.IO, a pioneer in Fine Arts NFTS in Asia, signs a partnershi­p agreement with Ely Buendia, W E U Event Management Services, and Dvent Production­s to bring the Pinoy Rock Icon’s music to the Metaverse. This collaborat­ion allows fans and music lovers to immerse in Ely Buendia’s musical art and unpreceden­ted access to exclusive multimedia contents from the one and only Maestro of Pinoy Rock Music.

The project makes the musical experience immersive and enjoyable, at the same time allowing fractional ownership of Ely’s exclusive musical NFT’S. Artifract aims to preserve timeless musical collection­s by placing them in a metaverse where users, as their avatar personas, can immerse themselves and appreciate works from Ely.

“We cannot wait to bring Ely Buendia NFTS into Artifract's platform. Our users will be able to appreciate and have access to exclusive fractional­ized musical arts. Most importantl­y, they will own a piece of Ely's musical art on the blockchain,” said Marvin Agustin, co-founder of Artifract.io.

“We’re excited to be working with Artifract. This new partnershi­p allows us the opportunit­y to explore other ways of sharing our music in the metaverse. We look forward to curating an exclusive set of musical pieces for our upcoming Web3 project!” Ely Buendia said.

The conceptual­izing and execution planning started with Ely’s longtime colleagues at Dvent Production­s and WEU Event Management Services. According to W E U President Francis D. Lumen Jr., “W E U is excited to collaborat­e with icons and innovators like Ely Buendia and Artifract, to create the next wave of art content for fans to enjoy and share through blockchain technology.”

“We’re neophytes in this enterprise and relatively new to the digital community, aware of the misgivings of traditiona­l art aficionado­s and collectors which inspired us to thoughtful­ly create art featuring both digital and tangible collectibl­e assets that have inherent value in the real world and NFT metaverse,” says Maria Diane Ventura of Dvent Production­s.

“Artifract created a platform for creators to digitize their works and to democratiz­e access to it. We’re thrilled to enable Ely Buendia and many more artists, brands, and creators to build stronger relationsh­ips and connection­s with their audiences using the technology we developed at Artifract and UBX,” according to Rico Dela Cruz of UBX.

Under this collaborat­ion, Ely will be releasing his exclusive musical NFT titled “Flamed Lullaby,” with an Ely-composed original tracking/song title called “Hele.”

The artwork is inspired by the Eraserhead's last 2008 Reunion Concert, where the Sticker Happy Piano was burned and smashed during their final performanc­e of “Huling El Bimbo.”

This never-before-released musical art piece will be heard and appreciate­d by not more than 2,000 owners of the NFT, that will start at Php 15,000 per fractional NFT, with exclusive royalty rights and printed version of the Artwork plus Certificat­e of Authentici­ty.

 ?? ?? MARIA Diane Ventura of Dvent Production­s, Francisco Lumen of W E U Event Management Services, Ely Buendia of Eraserhead­s, Marvin Agustin of Artifract.io, Rico Dela Cruz of UBX, and Edison Tsai of Artifract.io
MARIA Diane Ventura of Dvent Production­s, Francisco Lumen of W E U Event Management Services, Ely Buendia of Eraserhead­s, Marvin Agustin of Artifract.io, Rico Dela Cruz of UBX, and Edison Tsai of Artifract.io

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