SWS: Sur­vey re­sults vary de­pend­ing on names pro­vided by poll spon­sor

Cebu Daily News - - ISLANDS -

Sur­vey re­sults vary de­pend­ing on the names and num­ber of choices pro­vided by the poll spon­sor.

This was the clar­i­fi­ca­tion of the So­cial Weather Sta­tions (SWS) af­ter In­quirer.net noted in a re­port Fri­day that a sur­vey com­mis­sioned by the Lakas–CMD (Lakas–Chris­tian Mus­lim Democrats) showed a dif­fer­ent set of prob­a­ble “Magic 12” from the sur­vey spon­sored by Pres­i­den­tial Po­lit­i­cal Ad­viser Fran­cis To­lentino even when both were done from Septem­ber 15 to 23, 2018.

Ac­cord­ing to the SWS, re­sults of sur­veys even if con­ducted in the same pe­riod and among “same set of re­spon­dents” would have vary­ing re­sults be­cause each would de­pend on the names pro­vided by the poll spon­sor as well as the num­ber of choices fielded in the ques­tion­naire.

“The num­ber of names in the list af­fects the way vot­ers chose their can­di­dates, as well as the fi­nal out­come in the share/per­cent­age of votes,” Leo Laroza, SWS Di­rec­tor for Com­mu­ni­ca­tions and In­for­ma­tion Tech­nol­ogy told In­quirer.net in text mes­sage yes­ter­day.

“The To­lentino (com­mis­sioned sur­vey) list has 24 names, while the Pag­u­layan list has 39,” he added, not­ing that the spon­sors of the com­mis­sioned sur­veys were the ones who pro­vided the lists.

SWS said it used the same set of re­spon­dents on the two sur­veys.

The sur­veys used faceto-face in­ter­views of 1,500 adults (18 years old and above) na­tion­wide: 600 in Lu­zon, and 300 each in Metro Manila, Visayas and Min­danao.

In­quirer.net ob­tained the re­sults of the LakasCMD-spon­sored se­na­to­rial poll through the party’s Deputy Sec­re­tary Gen­eral Alde Pag­u­layan.

In the To­lentino-com­mis­sioned sur­vey, it was Vil­lar who ranked 1st in the list with 53 per­cent of voter pref­er­ence, while Poe was at the 2nd spot along with Cayetano gar­ner­ing 43 per­cent each.

Pi­mentel and Lapid, mean­while, shared the 4th and 5th slots with 33 per­cent each.

At 6th spot was Estrada (31 per­cent) who was closely fol­lowed by Roxas (30 per­cent).

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