Print not dead
HP survey shows learning evolution Filipinos do not mind taking extra classes to gain the edge
Here’s yet another proof that the newspaper in printed form is not going away anytime soon.
The HP New Asian Learning Experience Study released over the weekend by Hewlett-Packard revealed that parents believe printed materials will “impact their children’s learning more positively than purely digital learning.”
The survey, which had 3,177 respondents across India, the Philippines, China, Thailand, Malaysia, Singapore and Indonesia, posited that parents perceive a mix of both digital and print as most beneficial to their children.
“Parents feel that printed materials are better used for activities related to art (61 percent) and memorization (50 percent) whereas electronic materials better facilitate learning in music or auditory skills (60 percent),” HP said in a statement.
The company manufacturing computers and printers said the studies it has been commissioning help it come up with products that ensure students have the right tools to develop their skills and to help their practical, creative, critical and inventive learning.
The key survey findings are as follows:
• A top priority for Filipino parents is ensuring that their children are future-proof.
• That 70 percent of Filipinos, the highest among markets surveyed, are willing to spend on extra classes or activities for their children outside of regular school work.
• Parents, 91 percent in all, say it is important for their children to be happy as adults.
• Parents believe that printed materials are essential to learning.
“The study gives us insights on how learning is evolving and how innovation can ensure these young learners thrive,” said HP Philippines managing director Pallasena Viswanath.
HP pointed out that in all countries surveyed, future proofing children is the greatest concern for their parents.
When asked about their top priority for their children’s future, the survey showed that Filipino parents only want their children to be happy and to feel fulfilled.
A whopping 93 percent said they like teaching their children because it’s the best time to bond rather than to control their learning.