Daily Tribune (Philippines)

Unaudited 6-mo. Xiaomi profits jump 71.7%

Xiaomi ranked 4th globally in terms of smartphone shipments in the second quarter

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Xiaomi Corp., an Internet company with smartphone­s and smart hardware connected by an Internet of Things (IoT) platform at its core, on Wednesday announced second-quarter as well as six-month unaudited consolidat­ed results.

In the first six months, Xiaomi reported a consensus-beating performanc­e, underpinne­d by its “Smartphone + AIoT” dual-engine strategy that offers operationa­l efficiency and enhanced risk resilience. During the period, the group’s total revenue increased by 20.2 percent to approximat­ely 95.71 billion renminbi.

Revenue from overseas business was RMB38.6 billion, accounting for more than 40 percent of total revenue. Adjusted net profit (non-IFRS measure) was RMB5.72 billion, up 49.8 percent year-on-year. In the second quarter, total revenue grew by 14.8 percent to RMB51.95 billion. Adjusted net profit (non-IFRS measure) was RMB3.64 billion, increasing substantia­lly by 71.7 percent.

Xiaomi Founder, chairman and CEO Lei Jun said, “Thanks to the Xiaomi relentless efforts, we have managed to achieve solid growth in our businesses, posting a consensus-beating profit and becoming the youngest Fortune Global 500 company in 2019, despite global economic challenges. Our performanc­e is testament to the success of our ‘Smartphone + AIoT’ dual-engine strategy and the Xiaomi business model. Looking ahead, we will continue to strengthen our R&D capabiliti­es and investment­s so as to capture the great opportunit­ies brought by 5G and AIoT markets and strive towards ongoing achievemen­ts for the company.”

In the first half of 2019, revenue from Xiaomi’s smartphone segment was approximat­ely RMB5.9 billion; whereas revenue in the second quarter totaled RMB32.0 billion, mainly attributab­le to smartphone sales volume and increase in average selling price (ASP).

According to Canalys, Xiaomi ranked 4th globally in terms of smartphone shipments in the second quarter.

The group’s constant improvemen­t in its product portfolio and its dedicated efforts to making Redmi an independen­t brand, its multi-brand strategy is exhibiting increased advantages: gross margin increased remarkably from 3.3 percent in the first quarter to 8.1 percent in the second quarter whereas the ASP of the smartphone­s in mainland China and in overseas markets achieved a YoY growth of 13.3 percent and 6.7 percent respective­ly, with revenue from smartphone­s priced over RMB2,000 accounting for 32.3 percent of the total revenue of the smartphone­s segment.

Following the release of new flagship models of our Mi 9 series and Redmi Note 7 series in the first quarter of 2019, the Group released the new flagship model K20 series that highlights ultimate cost-effectiven­ess in the second quarter, successful­ly establishi­ng a smartphone portfolio covering a diverse price range. In the second quarter, smartphone sales volume in the reached 32.1 million units.

 ??  ?? XIAOMI attributes the jump in profits to its constant improvemen­t of its product portfolio.
XIAOMI attributes the jump in profits to its constant improvemen­t of its product portfolio.

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