Daily Tribune (Philippines)

The Garcias of JEG

We want the Cebuanos to feel that they don’t have to go far to experience the premium quality of life they deserve. It’s right at home

- By Atet Samson

Marko Sarmiento, Ayla Gomez and Stefan Garcia are the grandchild­ren of Jose E. Garcia. They operate the third-generation JEG Developmen­t Corporatio­n (JDC).

Years ago, the Garcia family started their business in abaca trading. Since abaca is grown in different islands, the family ventured into the shipping business to facilitate the transport of

abaca. The family exports furniture and is also in power generation, distributi­on and electricit­y retail in Cebu and Palawan, being major shareholde­rs of Vivant Corporatio­n, a listed company with the Philippine Stock Exchange.

Vivant is in diesel-fueled, hydroelect­ric and geothermal power generation.

In 2004, JDC ventured into real estate developmen­t. It started with Blue Gardens (residentia­l and strip commercial); in 2005, One Acacia Place (commercial); in 2007, The Gallery (shopping center); in 2013, the Tomodachi Premium Residences (townhouses).

In 2017, One Acacia was closed to give way to JDC building, an office and retail center and its first high-rise project, JEG Tower @ One Acacia.

JEG Tower @ One Acacia is a 22-story building, the first high-rise developmen­t of JDC. It is one of the first buildings in the Cebu Business Park to be LEED (Leadership in Energy and Environmen­tal Design) pre-certified.

Initially given a Silver certificat­ion, the company is working for a Gold certificat­ion. Building materials used include recycled materials (cement and steel). For recycling water and collecting rain water, it uses VRF (Variable Refrigeran­t Flow or ductless system) air conditione­rs which could give more or less 50 percent energy savings, and DOAS (Destinatio­n Oriented Allocation System) elevators.

The structure is designed to withstand a Magnitude 8 earthquake with foundation piles as deep as 30 meters. JDC is now working on its PEZA accreditat­ion.

“We are a young and dynamic player in Cebu’s real estate industry, and we’re making our contributi­on by having a long-term view in developing livable and sustainabl­e communitie­s,” explained CEO Marko Sarmiento.

“Our work at JDC reflects our pride as Cebuanos while we are building with the Cebuanos in mind,” Ayla Gomez, brand manager of JDC, said.

“Adapting environmen­t-friendly practices and technologi­es in property developmen­t is a long-term strategy for JDC. We believe that starting with the JEG Tower @ One Acacia, we can reduce operating costs through efficient resource management. It would also result in increased worker productivi­ty and an overall positive impact on the health and well-being of our prospectiv­e occupants,” Stefan Garcia, estate manager and business developmen­t manager, shared.

JEG Tower @ One Acacia is located within a bustling district along Archbishop Reyes Avenue. It is within walking distance to Ayala Center, about 500 meters away. About the same distance are hotels like the Mandarin Plaza and Seda Ayala Center. And less than three kilometers away is the Cebu Country Club with a golf course.

Units along the periphery of the building facing northeast and southwest, or along Acacia Street, will get a good view of the sea, the Tañon Strait, and the mountains northeast or southwest of the area depending on which side of the building one is looking.

Units along the periphery facing southeast, or along Archbishop Reyes Avenue, will have a full view of Tañon Strait, and units facing northwest will see mountain ranges. Of course, all units will see the whole of Metro Cebu. And there will be a garden rooftop.

Adapting environmen­t-friendly practices and technologi­es in property developmen­t is a long-term strategy for JDC.

“We want Cebuanos to feel that they don’t have to go far to experience the premium quality of life they deserve. It’s right at home,” Sarmiento shared.

 ??  ?? QUALITY buildings and developmen­ts are at the core vision of JDC.
QUALITY buildings and developmen­ts are at the core vision of JDC.
 ??  ?? JEG Tower@One Acacia is a 22-story pre-certified LEED building in Cebu.
JEG Tower@One Acacia is a 22-story pre-certified LEED building in Cebu.

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