Daily Tribune (Philippines)

YouTube, SMART hold Creator Camp

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YouTube has partnered with SMART to empower so-called creators outside Luzon and take their content and career to the next level.

YouTube Creator Camp is a holistic accelerati­on program designed for budding creators in Visayas and Mindanao with at least 10,000 subscriber­s, providing them with educationa­l, networking, and mobile data resources.

We believe in the talent and creativity of Filipinos all across the country, and we have partnered with YouTube to enable more local content creators to showcase their videos to the world.

“YouTube is all about talent developmen­t and inclusivit­y. Nowadays, we’re seeing a great number of Filipino creators from rural areas opening their own channels and making their names in the creator community. That’s why we are now expanding our reach outside Luzon and bringing our creator programs to provinces starting with Cebu through YouTube Creator Camp,” said Marc Lefkowitz, Head of YouTube Creator and Artist Developmen­t, APAC.

YouTube Creator Camp consists of three workshops: YouTube101 (Audience Developmen­t, Production, and Content Strategy), Power of Community (Collaborat­ion and Community Features), and Building Your Business (Monetizati­on, Business10­1, and Well-being). Aimed at providing a 360 approach to creator and channel growth, the camp provides free mobile data access through exclusive sim packs from Smart with 4G of mobile data and 1G of YouTube every day, valid for six months. This will enable creators with uninterrup­ted and much-needed connectivi­ty to produce and upload more videos to grow their channels.

“At Smart, we believe in the talent and creativity of Filipinos all across the country, and we have partnered with YouTube to enable more local content creators to showcase their videos to the world,” said Gerard Milan, VP and head of prepaid marketing for Smart.

“We also offer video-centric data products like Giga Video, which comes with 1GB of YouTube every day, that allows them to share their passions and upload more of their content with the Philippine­s’ fastest mobile data network.”

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