Daily Tribune (Philippines)

Manila, Jakarta creative economy collaborat­ion

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JAKARTA, Indonesia — The Department of Trade and Industry (DTI), via the Philippine Trade and Investment Center (PTIC) in Jakarta and the DTI Export Marketing Bureau (EMB), jointly hosted a webinar with Indonesia’s Ministry of Tourism and Creative Economy to explore post-pandemic promotion and cooperatio­n in the creative economy sectors between the countries.

Increasing cooperatio­n in the promotion of the creative economy sector will not only grow the sector, but also increase the opportunit­y for tourist visits.

Director for Indonesia’s Interagenc­y Relations of the Ministry of Tourism and Culture Baparekraf K. Candra Negara said the creative economy is a major contributo­r to the Indonesian economy. Based on 2017 data, 17.68 million or 14.61 percent of Indonesian­s work in the creative economy sector with an export value of USD19.84 billion in the same year. The four subsectors that absorb the most labor include fashion, culinary, craft, and publishing.

“Increasing cooperatio­n in the promotion of the creative economy sector will not only grow the sector, but also increase the opportunit­y for tourist visits,” said K. Candra Negara.

Jakarta-based Philippine commercial attachè Jeremiah Reyes highlighte­d the need to enter into a memorandum of understand­ing with Indonesia on potential cooperatio­n on creative economy. “We have been in talks with Indonesia’s Ministry of Tourism and Creative Economy Director for Inter-Institutio­nal Relations since 2018,” he said.

Creative Economy Council of the Philippine­s president and founder Paolo Mercado presented the creative economy roadmap proposed by CECP, envisionin­g the Philippine­s as the leading creative economy in ASEAN by 2030. The roadmap included plans on policy and industries, identifyin­g zones and cities, and developing education.

“One of the strengths of the Philippine creative economy is human resources. Indonesia is a potential country to work together with in increasing the capacity of human resources in the creative economy sector,” Mercado said.

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