ABI introduces ‘guilt-free’ soda

Consumers can now enjoy the fizz and flavor of soda without guilt following the introduction of Sunkist Freshie by Asia Brewery Inc. (ABI), which is a brand-new soda drink that has no sugar added as it is naturally sweetened with Stevia and fruit juice

According to the ABI, Sunkist Freshie is a refreshing, caffeine-free carbonated drink with essential vitamins and minerals, but without sugar.

“Sunkist Freshie is the healthy drink of choice for soda-loving consumers. Now, more than ever, people are becoming more conscious of their health and wellness. With Sunkist Freshie as a ‘good soda,’ we’d like people to know that they can absolutely still make this carbonated drink very much a part of their healthy lifestyle while contributing something good to society,” ABI senior vice president Hubert Tan said.

Stevia is a plant-based sweetener regarded as a safe and healthy sugar substitute and is associated with health benefits such as reduced calorie intake, blood sugar and risk of cavities as well as regulated blood pressure.

In the Philippines, authorities continue to hold public information campaigns that highlight the importance of a healthy lifestyle and raise awareness on sugar consumption, particularly of sugary drinks like soda, as one of the reasons for diabetes onset.

Sunkist Freshie’s entry, however, offers a healthy alternative drink especially to those who love satisfying soda cravings.

Sunkist Freshie, as the “good soda,” contains Vitamin A that helps support immunity, Vitamin D and Calcium to help build strong bones, Iodine and Vitamin B12 ingredients known to help increase energy levels, and Iron an ingredient that has been known to help improve memory.