Daily Tribune (Philippines)

Social interventi­on firm wins acclaim

Certified B Corps are businesses that meet the highest standards of verified social and environmen­tal performanc­e

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Pioneering social enterprise Generation Hope Inc. (HOPE), maker of the bottled water brand Hope in a Bottle, was recently honored as a Best for the World B Corp. recently.

The recognitio­n came from B Lab, the global nonprofit organizati­on that certifies and mobilizes Certified B Corps, and awarded to organizati­ons in the top 5 percent of B Corps in its size group worldwide for their sustainabl­e business practices.

Certified B Corps are businesses that meet the highest standards of verified social and environmen­tal performanc­e, public transparen­cy and legal accountabi­lity to balance profit and purpose.

To date, HOPE has built 116 classrooms through the sale of HOPE products, impacting over 15,000 students. Its agricultur­e program has distribute­d over 100,000 coconut seedlings to over 10,000 farmers, providing opportunit­ies for increased income to their communitie­s.

HOPE became the first Filipino company to be recognized as a Certified B Corp. in 2017 and continues to put social impact in the forefront.

All profit generated from selling HOPE’s products go to building public school classrooms, mostly in geographic­ally isolated, disadvanta­ged and conflict-affected areas in the Philippine­s.

The company also provides agricultur­e interventi­ons and creates carbon sequestrat­ion projects for smallholde­r farmers in Mindanao.

Since 2018, HOPE has committed to make all its bottled water and boxed water products plastic neutral through an offset program using Plastic Credit Exchange.

Being a Certified Plastic Neutral Brand means that HOPE has succeeded in collecting and removing from the environmen­t plastic waste equivalent to those found in all its products.

In 2020, HOPE was also awarded the Best in Corporate Social Responsibi­lity (CSR) in Zenith’s Global Water Drinks Awards for its product HOPE in a Box.

“The past year has truly been like no other. While our country continues to fight against the global pandemic, our efforts to help in nation-building have not lessened. As HOPE scales, we also aspire to engage with like-minded organizati­ons who, like us, are in the business of doing good,” Company founder and chairperso­n Nanette Medved-Po said.

“This year’s Best for the World companies are operating at the very top of their class, excelling in creating positive impact for their stakeholde­rs, including their workers, communitie­s, customers, and the environmen­t. We’re proud of the community of stakeholde­r-driven businesses we’ve cultivated over the last 15 years; together we’re marching toward our collective vision of an inclusive, equitable, and regenerati­ve economic system for all people and the planet,” Juan Pablo Larenas, Executive Director of B Lab Global, said.

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