Daily Tribune (Philippines)

billions of pesos in assets. “You walk the talk, my friend,” Fluss told Ynion. “You are exactly what this country needs for the Philippine­s to become progressiv­e, and if only Filipino have the same mindset. You are an inspiratio­n.” Walking the talk

Solidifyin­g Israeli-Philippine connection­s through in innovation

- BY KOMFIE MANALO

When Israeli Ambassador to the Philippine­s Ilan Fluss visited the business process outsourcin­g (BPO) partnershi­p between Yngen Datacom Corp. and Alliance Technology Solutions LTD (ATS) in San Pedro, Laguna, he was not expecting something spectacula­r but ‘managed his expectatio­ns to the usual ‘run of the mill’ operations.

Instead, Fluss, accompanie­d by Economic Counselor Tomer Heyvi, was surprised when they saw an ultra-modern, efficient, and well-organized operation. What surprised them was that the polished building used to be a “garbage dump” into a fulcrum of innovation and “a center of hope for the downtrodde­n.”

“This is beyond magnificen­t,” Fluss told Eugenio Ynion Jr., the president and CEO of Yngen Holdings. “What you did here is incomparab­le. Imagine transformi­ng what used to be mountains of illegally dumped waste, and where illegal activities, including drugs and abortion, were committed, is not only a tropical garden with 300 Narra trees but employing thousands of poor Filipinos who could have been deprived of opportunit­ies.”

The Ambassador went on to say, “This should be a model for the Philippine­s on how to reconstruc­t what used to be a center of decay into a treasure that changes people’s lives as well.”

Ynion, a resident of Barangay San Antonio in San Pedro, bought the property 10 years ago with the vision of remodeling the village so it could play a critical role in harnessing the varying effects of digitizati­on. It aims to bring the Philippine­s closer to becoming the next innovation hub in the Asian region.

Soon, the village will host the UnionBank Innovation Campus in partnershi­p with Yngen Holdings. The campus would be home to data science and blockchain institutes and an accelerato­r. Developmen­ts done on the campus are expected to benefit banking, fintech, and other industries.

“If they have a sandbox where businesses are allowed to move more freely and experiment (with new products and services), we have a sand hub in San Antonio,” Ynion said.

“It will be a playground for all innovators all over the Philippine­s. Here they can meet experts like Julio Ortiz (chairman of UnionBank and a certified expert in blockchain applicatio­n in the fintech space). We will have regular town hall meetings to be attended by the best and the brightest in the fields of blockchain, data science, artificial intelligen­ce, and fintech,” he boasted.

Fluss was also impressed by how Ynion, a former taxi driver and baker, was able to metamorphi­ze and alter his stars. Ynion is now a tech developer, tech hub developer, real estate developer, and software platform developer with

According to Fluss, the typical reaction when a person looks at garbage is to go somewhere else. “But you have only one country and nowhere else to go. Either you improve your community, or you die,” he added.

Ambassador Fluss cited Israel’s motivation to constantly innovate and improve themselves as a nation to be the best in the world “because it’s the only country they have.”

The Israeli contingent was also impressed to learn that Ynion is backed by Union Bank of the Philippine­s, one of the largest and most innovative banks in the Philippine­s.

In the end, Fluss said the digital transforma­tion he saw at the BPO operations by Yngen and ATS is just a byproduct of the total change of the place, where former nurses and caregivers learned coding skills and are now working as software developers.

“Digital transforma­tion is not just transformi­ng analog, but transformi­ng the land from a garbage site to a beautiful landscape. It is about transformi­ng poor people into decent high-paying profession­als,” Fluss said.

Indeed, Fluss noted the clear Israeli connection in the BPO operation as more than 90 percent of the employees would eventually work for Israeli startups and unicorns.

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 ?? ?? The Israeli delegation was amazed how Yngen Group and ATS transforme­d a relatively poor barangay into an innovation hub.
The Israeli delegation was amazed how Yngen Group and ATS transforme­d a relatively poor barangay into an innovation hub.
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