Move It eyes 1-M app users for year
‘We have hundreds of thousands of users and for this year, we target to hit one million users. The reason for this optimism is we want to have a higher standard. We are positive about this because of our new app’s features and reliability’
Banking on its recent mobile application upgrade, homegrown motorcycle taxi company Move It targets to grow its current user base to as much as one million by the end of the year.
At a media briefing on Tuesday, Move It general manager Wayne Jacinto said he is optimistic that the technological innovation introduced by the app will attract more commuters to trust the company’s services.
“Right now, we have hundreds of thousands of users. For this year, we target to hit one million users. The reason for this optimism is we want to have a higher standard. We are positive about this because of the new app’s features and reliability,” Jacinto told reporters.
Tap habal riders
Jacinto noted that Move It will reach more areas with plans to tap the informal habal-habal industry and “professionalize” riders.
Move It is conducting onboarding campaigns to maximize its current supply allocation of 15,000 riders.
“We are firmly advocating to professionalize the motorcycle taxi industry, and that extends to the habal-habal riders as well. Our vision is to create a safe, professionalized, and empowering environment where all our rider-partners, including habal-habal riders, can thrive,” Jacinto said.
“Right now, we have hundreds of thousands of users. For this year, we target to hit one million users. The reason for this optimism is we want to have a higher standard. We are positive about this because of the new app’s features and reliability,”
Revamped app version
Move It officially launched a revamped version of its mobile application for both rider-partners and passengers, which integrated safety and reliability functions from its technology partner Grab.
With a focus on reliability and efficiency, the app guarantees an impressive 99.95 percent uptime — ensuring a seamless booking experience, especially during peak hours.
Safety features
Move It also enhanced safety features, introducing an in-app VOIP calling feature, a Share-My-Ride feature, and a 24/7 Safety Center that provides round-the-clock emergency assistance.
Integrating GrabMaps and Navigation, an advanced online mapping system powered by Grab’s extensive data, Move It provides optimized routing that adapts to real-time road changes and updates.
The integration ensures precise pinning for pick-up and drop-off locations, significantly improving the overall user experience.
To recall, senators recently suggested the removal of the supply cap on motorcycle taxis, especially since motorcycle taxi companies only operate at 30 percent of their capacities, especially during rush hour.
The same hearing also revealed that other countries do not impose limits for operating motorcycle taxi units.