Lifestyle Asia

ELEGANCE IN EASE

- Text DANIELA MARTINEZ

In a Noyous celebratio­n of a business founded by Menuine friendship, In Good Company opened the doors of its creative and collaborat­ive space at the R1 Level of Power Plant Mall last May 16, 2019. Thoughtful­ly designed to foster an environmen­t that inspires and revels in fine artistry and craftsmans­hip, the fashion line is a warm and welcominM space that is stylish and eleMant. With comfort and ease for the sophistica­ted woman in mind, an innovative fashion movement was borne. A seasonless brand that audaciousl­y brinMs only three capsules of extremely wearable styles per year was establishe­d in SinMapore seven years aMo. Creative Director Sven Tan and Chief of DesiMn Kane Tan, alonM with their fellow Mood friends Jaclyn Teo and Julene Aw of the label’s finance and operations, started a solution for the woman of no frills, but all substance.

Each capsule is composed of beautifull­y-designed pieces that are timeless, with a flair in complement­ing just about any item of clothing. It is fashioned for the modern lifestyle, celebratin­g thoughtful design and high technical finesse.

True to its name, In Good Company brouMht two Mastronomy experts to enrich the experience of their Muests at their opening at the Power Plant Mall. A man who is known for his refined taste and culinary artistry, the multiaward­ed Chef Miko Aspiras shared his awe-inspiring creations to the guests of the newly opened store. The artful desserts were complement­ed by overflowin­g coffee provided by Nespresso. Truly a collaborat­ive experience, the afternoon event was the perfect venue to witness a brand that unquestion­ably upholds its creative purpose in the field of fashion.

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 ??  ?? L The Annalise Crepe Dress is light and airy, the perfect touch of restraint to juxtapose a bold color such as red The Calla Windmill Necklace is a sophistica­ted statement piece that epitomizes the brand's ethos
L The Annalise Crepe Dress is light and airy, the perfect touch of restraint to juxtapose a bold color such as red The Calla Windmill Necklace is a sophistica­ted statement piece that epitomizes the brand's ethos
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