Manila Bulletin

SM City Cabanatuan welcomes shoppers

- SM Prime Holdings president Hans T. Sy welcomes the first wave of shoppers during the opening to the public of SM City Cabanatuan.

Shoppers in Nueva Ecija had more shopping, leisure, and entertainm­ent excitement to look forward to when SM City Cabanatuan recently opened its doors to the public.

The moment SM Prime Holdings President Hans T. Sy opened the doors to welcome the first wave of customers – in the SM tradition – crowds quickly packed the mall to shop, eat out, and watch movies.

SM City Cabanatuan is SM Prime’s 53rd supermall, and the second in Nueva Ecija after SM Megacenter Cabanatuan, which opened in April this year.

Located on a four-hectare site in Barangay H. Concepcion along Maharlika Highway, the 153,756-sqm five-level mall will serve shoppers in Cabanatuan and nearby towns in Nueva Ecija, the largest province of Central Luzon, which is one of the top producers of agricultur­al products in the country.

Cabanatuan City is the economic heart of Nueva Ecija. It is fast becoming a major investment hub, and considered one of the most competitiv­e cities for doing business in the country. Big time investors in banking, real estate, real estate, retail and other industrial enterprise­s are drawn to the city because of its adequate infrastruc­ture and support facilities.

The city is building a reputation of becoming the IT hub of Central Luzon, with a dynamic service sector and thriving agricultur­e that drives the economy forward.

SM City Cabanatuan will be a landmark in this highly urbanized city with a bold, dynamic prismatic aluminum clad feature curved wall that creates a vivid focal point with a strategica­lly located entrance for convenient access.

The main mall entrance is elevated slightly from the main frontage road, with the sidewalk designed with generous landscape, strategic signage, and a unique stair ramp.

Two Sky Gardens, the Garden Park and the Roof Park, are visible from the exterior of the building. The Garden Park at the mall’s second level is an outdoor elevated garden with canopied walkways; while the Roof Park is a little oasis above the mall. Located at the fourth level, it is a fully air-conditione­d indoor park with waterscape­s and lush land surrounded by restaurant­s.

SM City Cabanatuan’s interiors are organized around a simple yet efficient plan that allows clear line of sight to all shops at all levels at all times. Its focal point is a dynamic ceiling that utilizes the dramatic height of the interior with large rectilinea­r objects that vary in depth. Two large glass wall systems that lead directly to outdoor terraces provide ample daylight.

The SM Store and SM Supermarke­t are the mall’s major retail anchors, leading the way with SM mainstays like the SM Appliance Center, ACE Hardware, Watsons, Surplus, and the Body Shop.

There’s more shopping fun ahead as global brands Philip Stein, Guess, Guess Kids, The Face Shop, Melissa, and Ed Hardy open together with well loved local brand Human within the year. Iconic global brands Uniqlo and Terranova are scheduled to open in 2016.

 ??  ?? Cabanatuan City Mayor Julius Cesar Vergara (second from left), and Vice Mayor Jolly Garcia (second from right) were guests of honor during the recent opening of SM City Cabanatuan. They are joined by Felicidad T. Sy, SM Prime Holdings, Inc. President...
Cabanatuan City Mayor Julius Cesar Vergara (second from left), and Vice Mayor Jolly Garcia (second from right) were guests of honor during the recent opening of SM City Cabanatuan. They are joined by Felicidad T. Sy, SM Prime Holdings, Inc. President...
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