Lifestyle-oriented condo touted as ideal investment

The Philippine economy is on the rise and with it the steady growth of Metro Manila. Makati is re-emerging as the city of opportunity. Filinvest Land Inc.’s (FLI) newest mixed-use high rise development in Makati, 100 West, provides an ideal stage for forward-thinking investors to take advantage of this.

Makati’s re-emergence is fueled by the rise of the BPO industry from which the city heavily benefits.

“Business in the Philippines is in a state of constant growth and the BPO industry owns the lion’s share accounting for 63 percent of office space, along with the fact that 75 percent of BPO-IT jobs are in Metro Manila,” said Mai Yang, AVP for Project Development and High Rise Buildings of FLI. Of the various BPO offices around the metro, a good third are based in Makati.

Unsurprisingly, the BPO boom has ushered in an influx of millennials – lifestyle-oriented middle and upperclass citizens – as they comprise bulk of the workforce. The Gen-Y’ers, as they are also called, come in droves to indulge in the many bars, exhibits, gigs, and other happenings in Makati’s Guijo and P. Burgos streets, and weekend markets such as the Salcedo Community Market and the Legazpi Sunday Market. This constant stream of consumers in Makati presents further business opportunities and ventures within the city.

By addressing the needs and desires of these millennials, 100 West presents itself as an ideal development in Makati.

In the recently held groundbreaking, Steve C. Chien, FLI SVP and Metro Manila Cluster head said, “We wanted to bring the three essential aspects of modern life together – business, retail, and residential – through 100 West. We envision this project as a fully integrated lifestyle hub that provides accessibility to the northern and southern parts of Metro Manila because of existing and planned government improvements of road networks.”

This unique integration makes 100 West a strategically placed mixed-use development. By offering everything that one needs – be it home, retail, or business – all under one roof, it is able to cater and provide whatever the millennial citizen may need.

Because of all these advantages, 100 West is primed to become an ideal investment opportunity. It is a development of Filinvest Land Inc.