Sky Cable launches OL video on demand

Sky Cable, the cable and broadband unit of ABS-CBN Corporation, is providing access to pay-per-view offerings online via SKY On Demand, as it also launches premium services on SKYcable and SKYbroadband. SKY On Demand, the company’s video-ondemand platform, already offers live streaming of its strong channel lineup online so viewers can conveniently watch their favorite cable shows on multiple devices anytime, anywhere in the country. According to Sky Cable Head of Digital Jerome Almirante, “the viewing habits of Filipinos are rapidly changing because they increasingly prefer watching shows using different gadgets aside from TV.” He noted that, “with Sky On Demand, Filipino families can stream live cable TV, pay-per-view, and catch up on popular local and foreign shows anytime on their laptops, smartphones, and tablets.” The company aims to continue its mission of being at the forefront of introducing innovative services that keep up with the ever-changing digital lifestyle of Filipino families and complement ABS-CBN’s strength in content production and distribution in the digital era. “Sky Cable led many creative innovations in the past 25 years. Our inspiration behind it all is the Filipino family because we want every Kapamilya to have the best and unique content experience that only Sky Cable can offer and no other industry player can replicate. In this way, we are living the mission of being in the service of the Filipino people,” said Sky Cable marketing head Alan Supnet. On top of bringing pay-perview and cable shows online, Sky Cable also rolls out the widest pay-perview options every month. (JAL)