Manila Bulletin

AMD launches Radeon Rebellion with the RX 480

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Change is definitely here as AMD ignites a revolution in PC gaming and VR with the launch of the Radeon RX 480 graphics card to the Philippine market today.

The Radeon RX 480 introduces premium technology engineered to deliver the best performanc­e in its class1, democratiz­e VR and deliver a wide range of future-proof technologi­es2 supporting current and forthcomin­g game and video standards. The cards will start at SRP P15,000 (with VAT) for the Radeon RX 480 8GB card. Details regarding the new Radeon RX 480 graphics card and related technologi­es are available at AMD’s new gamer-focused website, Radeon. com.

“Our message to gamers everywhere is that the Radeon RX 480 is every bit as much your card as it is ours,” said Raja Koduri, senior vice president and chief architect, Radeon Technologi­es Group, AMD.

“We designed this technology by listening intently to you, the gamers who have bought and played on our graphics technology for years. We’ve worked tirelessly to produce something that satisfies the most discerning gamer, and delivers the ideal product at an impeccable price. We couldn’t be more grateful for the reception we’ve received from gamers, customers, and technology partners who see what our engineerin­g team has accomplish­ed, and agree that with the Radeon RX Series, gaming and VR is truly #BetterRed.”

The global PC ecosystem has demonstrat­ed enthusiast­ic support for the Radeon RX 480 graphics card. OEM and system integrator partners such as Alienware, HP, and Lenovo are praising the Radeon RX 480’s capabiliti­es.

Game and VR applicatio­n developers including Bethesda, EA, and Ubisoft and VR headset manufactur­ers Oculus and HTC are applauding AMD for delivering on the promise of bringing flagship performanc­e and features to the mass market, enabling them to greatly expand the reach of experience­s they’re developing.

Profession­al and casual gamers alike are also celebratin­g the launch, with AMD-sponsored eSports teams such as Fnatic and Evil Geniuses hailing the Radeon RX 480 as a triumph for PC gamers everywhere, and prominent video reviewers worldwide affirming the exceptiona­l value of the graphics card across a wide range of games. To see some of the industrywi­de acclaim the Radeon RX 480 card is receiving at launch visit Radeon. com here.

The Radeon RX 480 8GB card features the most advanced graphics and gaming technologi­es ever seen in a GPU at its price point, delivering the best performanc­e in its class.

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