Tim Hortons debuts in Manila
Iconic Canadian café and bakeshop Tim Hortons has finally arrived in the country reaching out to more Filipinos whose taste of coffee have become more discriminating with various coffee shops sprouting in the metropolis whether local or foreign brands.
“Filipinos already have a taste for quality coffee and baked goods, making the Tim Hortons® brand a welcomed addition to the city of Manila,” said Enrique Y. Yap Jr. CEO of TH Coffee Services Philippines Corporation, the master franchisee of Tim Hortons.
Tim Hortons is the first personal coffee shop investments of Yap, whose cousin and sibling also run another coffee brand, Café France.
“Tim Hortons® restaurants are well-known for their fast and friendly service, which will be no different for our Guests here in the Philippines,” he said.
Yap even said that the coffee shop market in the Metro Manila has become very stiff but said they are confident with its strong brand and products coupled with its cozy ambiance and displays.
After opening its flagship Tim Hortons’ coffee shop in Uptown Bonifacio Global City, the local master franchisee is now working on a number of locations, including The Link, UN Square in San Marcelino, Eastwood, Net Quad, Insular Life, Venice Grand Canal, Bluebay at Edsa Extension, BF Homes, One Central and across the RCBC Plaza.
“We are still working on other sites,” Yap said adding they will definitely expand outside of the metropolis and into the provinces.
For this year alone, Yap said, the company will be hiring hundreds of personnel to run its new branches.
According to Yap, the company only sources its coffee from the best places from Brazil, Colombia and Indonesia, but he also welcomes local coffee supplies to help local coffee farmers.
“We’re having the best coffee and we have a cozy ambiance,” he said noting that its products cater to all market segments.
Tim Hortons® offers pemium coffee, freshly baked goods, delicious sandwiches and wraps, and other food products.
“With a strong economy and fast growing quick-service market, the Philippines is a great place to expand the Tim Hortons® brand,” said Elias Diaz Sese, President of Tim Hortons.“We look forward to being part of the Manila community where Guests can enjoy our one of a kind coffee and fresh food.”
Tim Hortons® is famous for its Timbits® and popular Double DoubleTM – a uniquely Canadian term for coffee served with double cream and double sugar, done the Tim Hortons® way.
Guests can also enjoy an assortment of menu items including the Bagel B.E.L.TTM(bacon, egg omelet, lettuce, and tomato), hot breakfast sandwiches on a Homestyle biscuit,plus fresh sandwiches, wraps, and soups made with quality ingredients. Other specialty hot and cold beverages Tims® offers include lattes, espressos, smoothies and the Tim Hortons® signature creamy cool Iced Capp®.
TIM HORTONS® appeals to a broad range of consumer tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products.