Paint company launches designers’ competition
Coatings manufacturer Nippon Paint announces the start of this year’s edition of its competition in interior design and architecture, the Asia Young Designer Award (AYDA).
The search is now on for architecture and interior design students from the Philippines who will compete in the regional finals in Malaysia early next year. This is the fourth year that the country has been participating in AYDA, and it will be the first time that the local search will feature foreign guest judges.
Launched in 2008 in Malaysia, AYDA has become one of the highly anticipated industry award programs that encompasses 14 more countries throughout the region, namely: Bangladesh, China, Hong Kong, Indonesia, India, Japan, Pakistan, Papua New Guinea, Philippines, Singapore, Sri Lanka, Taiwan, Thailand and Vietnam.
This year marks AYDA’s landmark 10th anniversary.
AYDA is also Nippon Paint’s signature corporate social responsibility (CSR) program that provides a platform to expose today’s young professionals to design trends, to provide them with mentoring and coaching from renowned architects and interior designers, and to allow them to interact and network cross-culturally with fellow young specifiers from the ASEAN region.
Every year, students in the field of interior design and architecture are challenged on a particular theme to come up with innovative ideas in changing the way that people live, as influenced by design.
This year’s theme is entitled “You For Tomorrow: Future Living, As Envisioned Today.”
“It is important for us to keep in mind the rapid development of our world. Even as we speak, we face numerous challenges in terms of adapting to our environment and attaining quality of life for all,” said Nippon Paint group GM Gladys Goh.
“With this year’s AYDA competition, we ask our youth to start becoming responsible and responsive toward the challenge of aesthetics combined with sustainability and environmental sensitivity,” she added.
Since the Philippines began participating in the competition in 2014, AYDA has been making a huge positive impact on the growing interest and passion of young Filipinos in the areas of interior design and architecture.
Last year, a total of over 1,200 Filipino students in both architecture and interior design categories participated in the competition, coming from 27 schools all over the country.
“We look forward to even stronger support and participation from our young Filipino students especially in this year’s momentous 10th anniversary of AYDA,” said Nippon Paint (Coatings) Philippines GM Michael Francisco.
For this year’s Philippine leg of the competition, a panel of respected judges from the interior design and architecture industries both locally and abroad have been assembled in order to select the deserving Filipino representatives to the regional AYDA competition.
The panel of judges in the architecture category is headed by Ar. Consuelo Buencamino along with Ar. Nina Bailon Arce, Ar. Maria Benita Regala, Ar. Jose Ramon Carunungan, Ar. William Ti Jr., Ar. Veronica Villanueva, and an international judge, Ar. Boon Che Wee. Ar. Chona Elvas-Ponce will serve as the competition’s academic advisor.
The panel of judges in the interior design category is headed by IDr. Wilfrid Magcase together with IDr. Michael Pizarro, IDr. Belen Morey, IDr. Cynthia Almario, IDr. Ivy Almario, IDr. Cara Marie Marcelo, IDr. Rachelle Medina, and an international judge, IDr. David Tay. Imelda Reyes serves as the competition’s business advisor.