EXATECH CELEBRATES 25-YEAR PARTNERSHIP WITH WHIRLPOOL

Twenty-five years ago, Excellence Appliance Technologies, Inc. (Exatech) recognized the rising demand in the local market for US appliances. This prompted them to establish a partnership with world-renowned American home appliance brand Whirlpool and became its exclusive distributor in the Philippines in 1992.

Having evolved from a simple appliance retailer to the award-winning appliance distributor that it is today, Exatech is making Whirlpool products available through its network of more than 80 national and local appliance dealers with over 400 retail outlets nationwide. They also have over 200 authorized service providers to cater to the aftersales support of all their customers.

Recently, Exatech and Whirlpool celebrated their 25th year anniversary of partnership with a night of thanksgiving. According to Exatech president and CEO, Nixon Sioco, “True to our name, our company, Excellence Appliance Technologies, Inc., is founded on excellence in appliance retailing and customer service. Whirlpool is instrumental in helping us build on this foundation of excellence. Rest assured that we will continue to strengthen our partnership in order to help more Filipino customers realize greater value through Whirlpool appliances.”

To commemorate the enduring 25 years of partnership between Exatech and Whirlpool, introduced Better than Inverter Whirlpool IntelliFresh Refrigerator, and the Whirlpool Stainwash Ultra washing machine.

“With our commitment to quality, Whirlpool will be focusing on making more innovative products and services that would definitely benefit our consumers. New features will definitely be a target for the upcoming products that will truly make family life more convenient and enjoyable,” said Blanco Wong, managing director of Whirlpool Southeast Asia.