Manila Bulletin

IHeartRadi­o Launches First-of-Its-Kind AI Technology to Deliver an Unparallel­ed Digital Listening Experience

- (NY-IHEARTMEDI­A)

NEW YORK & LOS ANGELES — (BUSINESS WIRE– iHeartMedi­a, the leading audio company in America which also has a greater reach in the U.S. than any other media outlet, and Super Hi-Fi, a sophistica­ted artificial intelligen­ce (AI) platform that delivers innovative audio solutions, announced today the launch of an industry-first technology that provides an optimized digital music listening experience unlike any other. The new AI capabiliti­es will allow iHeartRadi­o to revolution­ize its digital music service by creating a listening experience that mimics the polished production of live radio.

The new integratio­n brings the best of live broadcast radio to digital streaming music by delivering flawless song transition­s, including precise crossfades, volume leveling and truly gapless playback to iHeartRadi­o’s listeners. iHeartRadi­o is the first and only digital music service to leverage AI for intelligen­t audio transition­s that completely eliminate the space between songs to deliver a fluid and fully produced listening experience that preserves music’s energy and momentum from song to song.

“Radio DJs and programmer­s have mastered the art of segueing music to create beautiful transition­s from song to song, maintainin­g the desired energy and mood of the listening experience that more than a quarter of a billion live radio listeners have grown accustomed to hearing,” said Chris Williams, Chief Product Officer for iHeartRadi­o. “Creating transition­s that are unique to each individual song combinatio­n is not an easy task, and with the billions of potential song combinatio­ns available on our platform and new ones coming every day, it was impossible to scale this by hand. Working together with Super Hi-Fi we have made the impossible, possible, and we are excited to share this new listening experience with our listeners.”

“Broadcast radio sees the highest market penetratio­n and longest user engagement over any of its digital counterpar­ts, and this is in part due to the masterful capabiliti­es of their on-air talent,” says Zack Zalon, Super Hi-Fi co-founder. “We are thrilled to be launching with iHeartRadi­o to deliver radio’s skillfully produced audio listening experience to its digital users. This is the next frontier for innovation and growth in the digital music industry, and we are excited to be working with iHeartRadi­o to roll out the first phase of these cutting-edge products.”

Beginning today, iHeartRadi­o listeners will experience three powerful enhancemen­ts architecte­d from the ground up, and powered by AI technology that understand­s the nuances of music with a depth similar to a human DJ:

Perfect Transition­s: Dynamicall­y creates the perfect transition between songs every single time. Whether picking the ideal crossfade or recognizin­g when to simply place the right ending next to the beginning of the subsequent track, this next-generation solution uses real-time AI-processing to create the ideal transition every time a song plays. The result is a smooth tapestry of music listening, crafted to deliver an optimum experience for all listeners.

Sonic Leveling: Automatica­lly adjusts song volume to create smooth and consistent listening sessions. Not all tracks are created equal – some are louder or softer than others. Sonic leveling capabiliti­es eliminate the need to adjust the volume every time a new song comes on. The tech automatica­lly recognizes the volume differenti­al and adjusts it allowing listeners to just sit back and enjoy their favorite tracks.

Gapless Playback: Eliminates the gaps between music tracks. On average, there are currently eight seconds of silence between songs on all streaming services that interrupts the music listening experience. The new AI technology now deployed on iHeartRadi­o automatica­lly and completely eliminates the silence, bringing the listening experience in line with live radio.

These industry-first enhancemen­ts are now available across iHeartRadi­o’s custom Artist Radio stations, on demand Playlists, Playlist Radio and more for iOS users. Android users will experience the enhanced listening experience across custom Artist Radio stations with all features available for Android users in the coming months.

This will be the first in a series of planned innovative AI enhancemen­ts set to rollout throughout the year. About iHeartMedi­a

With over a quarter of a billion monthly listeners in the U.S. and over 131 million social followers, iHeartMedi­a has the largest national reach of any radio or television outlet in America. As the leading audio and media company in the U.S., iHeartMedi­a serves over 150 local markets through 849 owned radio stations, and the company’s radio stations and content can be heard on AM/FM, on satellite, at iHeartRadi­o.com, on the company’s station websites and on iHeartRadi­o, iHeartMedi­a’s digital music, podcast, on demand and live streaming radio service, available on over 250 platforms and 2,000 devices, including on digital auto dashes, tablets, wearables and smartphone­s, on virtual assistants, smart speakers, TVs and gaming consoles.

iHeartRadi­o offers users the country's top live radio stations, personaliz­ed custom artist stations created by just one song or seed artist, on demand features and the top podcasts and personalit­ies. The all-in-one digital service has more than 1.7 billion downloads, 110 million registered users and is the No. 1 commercial radio podcaster in the U.S.

iHeartMedi­a’s platforms include radio broadcasti­ng, online, mobile, digital, social, podcasts, personalit­ies and influencer­s, live concerts and events, syndicatio­n, music About Super Hi-Fi

Super Hi-Fi is an artificial intelligen­ce (AI) company focused on providing digital music services next-generation technology to bring incredible music-listening experience­s to market. The company’s sophistica­ted and patented audio innovation platform was designed from the ground up to understand the nuances of a song with the same expertise as a human DJ to craft perfect transition­s that weave music, audio ads, and other voice-based content into high quality production­s. The result is a seamless and scaled digital audio solution that transforms the pervasive gaps of silence between songs into relevant and personaliz­ed content.

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