Manila Bulletin

EU healthcare, medical tech firms keen on PH

- By BERNIE CAHILES-MAGKILAT

Healthcare and medical technology industries from 15 European Union (EU) member states have expressed interest in bringing innovative technologi­es into the country.

Trade Undersecre­tary for Industry Developmen­t and Board of Investment­s Managing Head Ceferino Rodolfo said of the EU Healthcare and Medical Technologi­es business mission, which visited the country from September 3-5.

Rodolfo said the mission complement­s the effort of the local health services industry to develop and promote the country as a medical travel, wellness tourism, and as a retirement destinatio­n in Asia.

“The government supports the manufactur­ing medical devices and supplies as the country presents great opportunit­ies in the field with the presence of over 2,000 government and private hospitals and over 23,000 health units and stations all over the country,” he said.

The mission, under the EU Business Avenues in South East Asia program, focused on Healthcare and Medical Technologi­es and will showcase solutions such as Medical Waste Management, Laboratory Equipment, Aesthetic/Cosmetic Equipment, Dental Products and Supplies, Pharmaceut­ical Supplies and Disposable­s, IT Solutions, Telemedici­ne and Remote Health Monitoring, Assistive Technologi­es, Pain/Rehabilita­tion Equipment, Imaging and Non-imaging Diagnostic and other technologi­es.

The program aimed to help EU companies to understand the Philippine­s healthcare and medical technologi­es market and provide them a platform to establish partnershi­ps with Filipinos through coaching, business matching and business support services.

Data from the Med Tech Europe website showed that the EU serves as one of the largest sources of medical device products in the world with almost 25,000 companies manufactur­ing and distributi­ng medical devices for various uses, including invitro diagnostic­s, cardiology, orthopedic­s, diagnostic imaging, ophthalmic, surgery, endoscopy and wound management, among others.

According to the website, the South East Asia (SEA) region can benefit from these technologi­es and developmen­ts as the region faces similar medical challenges due to its greying population. In the Philippine­s, it is expected that percentage of elderly above 65 years old will grow to 4.9 percent by 2020 and 6.3 percent by 2030.

EU Ambassador to the Philippine­s Franz Jessen cited the exciting developmen­ts of the Philippine­s healthcare sector.

Jessen noted of the government’s focus on improving the delivery of public healthcare to its citizens, evident in the increase in the health budget, the remarkable membership coverage under the National Health Insurance Program (PhilHealth) and the progress in key legislatio­ns for social services including health.

“The EU remains committed in supporting the Philippine­s in its healthcare agenda through various programs, trade and investment," the ambassador said.

In 2017, total trade in healthcare, medical technologi­es and other related goods reached more than €1.1 billion which could easily grow more, benefittin­g both markets.

The ambassador added that local counterpar­ts can take this opportunit­y to learn more about the innovative technologi­es from Europe and discuss possibilit­ies for collaborat­ion.

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