Manila Bulletin

PH RISES AS MEDICAL TOURISM HUB

- By DOM GALEON

According to the 2014-2015 Medical Tourism Index (MTI) prepared by the Internatio­nal Healthcare Research Center (IHRC) and the Medical Tourism Associatio­n (MTA), the Philippine­s ranked as the eighth top medical tourism destinatio­n in the world.

Conducted over a two-year period, the MTI measures a country’s viability as a medical tourism destinatio­n, looking at aspects like the quality of facilities, the destinatio­n environmen­t, and the overall medical tourism industry itself.

In the 2016-2017 global MTI, the Philippine­s ranked 19th in the world— besting Taiwan and Argentina, and next to Dubai, Jamaica, and Thailand—and eighth in Asia, with an overall MTI score of 66.4. In the same period, Singapore ranked top in Asia, with a 73.66 MTI rating, followed by Korea with 70.16.

Globally, the medical tourism is estimated to be a $100billion industry, with over 14

million people all over the world traveling to other countries in search of medical care, according to the MTA.

Despite this drop in ranking, the Philippine­s remains among the world’s top medical tourism destinatio­ns, attracting a considerab­le number of foreign travelers. For Dr. Aivee Teo, co-founder of The A Institute, foreigners seek medical care in the Philippine­s because of our healthcare practition­ers.

“The Philippine­s has the best and the most caring people in the medical industry,” she explained. “Our medical teams — the nurses, the doctors — are all very efficient, are well-trained and, at the same time, are very caring and nurturing.”

For Dr. Z Teo, also a co-founder of The A Institute, the Philippine­s also has an edge in medical tourism when it comes to technology, particular­ly for the aesthetics and beauty sector. “The popularity of the Philippine­s as a wellness destinatio­n is growing,” he said. “We’re getting really cutting-edge technology.”

The Teos believe that, at least when it comes to beauty and wellness, the Philippine­s has a lot to offer medical tourists. Their observatio­ns echo the findings of a study by management consultanc­y firm McKinsey and Company. According to the research, 40 percent of medical tourists seek treatment in foreign countries because of advanced technology procedures, and 32 percent seek more human medical care, attention, and treatment.

“I decided to come to the Philippine­s after meeting Dr. Z in his clinic in Singapore,” says Bobby Tonelli, a Singaporea­n actor and host who frequents The A Institute. “Manila is their main place of business where they provide a number of state-of-the-art services at a much more reasonable price. Here, they cater to a lot of foreign tourists [who are] looking for competent doctors at a more reasonable price compared to countries like Singapore. But even outside of pricing, their staff, the doctors, and facilities are at a five-star level. It helps that everyone speaks great English.”

This proficienc­y in English and the considerab­ly lower costs of medical services are, in fact, major factors that attract medical tourists in the country.

According to an analysis of the country’s medical tourism industry by the Philippine-Swiss Business Council (PSBC), the Philippine­s “is fast becoming an attractive destinatio­n for medical travel owing to the country’s wealth of internatio­nally-trained and English-speaking physicians, state-of-the-art facilities, and unique brand of Filipino hospitalit­y that are offered at a fraction of the cost compared to developed countries.”

Cosmetic and dental surgery rank among the most popular procedures medical tourists seek in the country, the PSBC analysis noted.

“We are proud to say that we have growing number of aesthetic centers in our country like The A Institute of the Aivee Group, which has the most advanced and cutting-edge lasers and technology from all around the world,” said Department of Tourism (DOT) Secretary Bernadette Romulo-Puyat. “The technology and expertise are at par with the best in the region. We are also banking on our internatio­nally trained doctors, as well as our reputation in having the best nurses, medical technician­s, and therapists in the world.”

Although the MTI ranking of the Philippine­s has dropped 11 levels in the past four years, from being eighth to being 19th, medical tourism continues to be a big industry. Still, there is work to be done to make sure that the industry grows and remains at par with the rest of the world — or, at least, with the Asia Pacific region.

“We can see that the Philippine­s has a big potential in the field of medical tourism. That’s why we are working toward having more internatio­nally accredited hospitals and ambulatory clinics in the Philippine­s to attract more internatio­nal medical travelers, as well as [launching] more campaigns in highlighti­ng the Philippine­s as a potential medical tourism hub,” Sec. Romulo-Puyat continued, adding that the DOT, the Department of Health, and Department of Trade and Industry – Board of Investment­s, as well as the Department of Foreign Affairs, the Bureau of Immigratio­n and the Manila Internatio­nal Airport Authority “are currently discussing how we could all work together to provide high-quality, seamless medical care facilitati­on, from the airport to the preferred hospitals or clinics [of medical tourists].”

 ?? (Noel Pabalate) ?? MODERN MEDICAL MARVELS — Dr. Aivee Teo performs a Laser X treatment using one of the stateof-the-art medical devices in her institute in Bonifacio Global City.
(Noel Pabalate) MODERN MEDICAL MARVELS — Dr. Aivee Teo performs a Laser X treatment using one of the stateof-the-art medical devices in her institute in Bonifacio Global City.
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