5 Continents Drive to meet goal of making ‘ever-better cars’

In line with Toyota’s commitment to making “ever-better cars”, Toyota Motor Corporation (TMC) brings the 5 Continents Drive to the Philippines. The 5 Continents Drive team aims to drive various Toyota vehicles in local communities, diverse terrains, and challenging environments which customers experience on the road on a daily basis. Their motto: “Roads build people, and people build cars.”

Globally, the 5 Continents Drive started in 2014 in Australia, and has since travelled across North and Latin America, Europe, and Africa. The team started their Asia Drive this February 2019 in the Middle East and is slated to end in Japan in time for the milestone Olympic Games and Paralympic Games Tokyo 2020.

This November, TMC, through its local affiliate Toyota Motor Philippines (TMP) together with the global affiliates, concluded the Philippine leg of the global project 5 Continents Drive at the Philippine Goal Event at Toyota Manila Bay Corporation (TMBC). Officially launched in a send-off ceremony at TMP’s Santa Rosa, Laguna plant last November 19, the project brought 27 Toyota engineers and technical experts from TMC, TMP, Toyota Daihatsu Engineering and Manufacturing (TDEM), and Toyota Motor Asia Pacific (TMAP) to the roads of Metro Manila, Bulacan, Tarlac, La

Union, Baguio, Pangasinan, Nueva Ecija, Pampanga, Zambales and back to Manila for a goal event at TMP’s dealership along Manila Bay. The 5 Continents 9-vehicle convoy for the

Philippine drive was composed of the locally-assembled Vios and Innova, together with the Hilux, Corolla Altis Hybrid, Rush, Fortuner, and the RAV4.