Manila Bulletin unveils new website
Dynamic new features combine the power of traditional websites and social media
With the advent of ever-evolving technology, the Covid-19 pandemic, and other factors that affect our lives, studies have shown that there is a shift in the way readers consume news. In fact, in the Philippines, the 2022 Reuters Institute Digital
News Report states that there is a steady growth in online news consumption, where readers get their news on the internet and social media. With this in mind, the Manila Bulletin, a 123-year-old news company, has combined the features of traditional online news sites and social media to give its readers a fresh, dynamic experience through its new website.
Streamlined design and navigation
With everything happening online and offline, the Manila Bulletin produces hundreds of stories daily to deliver important news and updates that Filipinos should know about. The company acknowledges that it would be a challenge for readers to keep up with all of it. That is why its new website is created with a streamlined design and better navigation features.
One of the page’s new highlights is the dynamic live updates board. Powered by headless CMS technology, this board automatically updates its list whenever Manila Bulletin publishes breaking, developing, and currently trending stories across all of its sections. It can also be changed to whenever there are special occasions, events, or big news happening, such as the election or Olympic games, so readers can easily get the latest updates without drowning in all other news and stories on the website.
Multimedia news in one stop
As the most trusted newspaper company in the Philippines, according to the same report from Reuters, the Manila Bulletin wants to serve its readers better by giving them the best of news sites and social media. After all, the report also stated that Filipinos get and share news on social media like Facebook and Tiktok. Hence, the new website has dedicated spaces for video stories in both portrait and landscape views.
TikTok and other short video content platform lovers can enjoy watching full vertical videos or viral stories on social media, the latest news here and abroad, or even the latest in the entertainment scene without leaving the Manila Bulletin website. To help combat fake news on video, the new Stories section is designed to highlight verified content, furthering its commitment to provide younger Filipinos with credible, informative, and uplifting stories today.
Meanwhile, YouTube and traditional TV format media consumers can get the latest happenings under the MBTV section. Here, the landscape format of news videos or “Kapihan sa MB” from MB’s Facebook page and YouTube channel can be optimally enjoyed.
With 36 million unique viewers and readers not just in the Philippines but across the globe, all of these—through this new website, its daily newspaper print copies, and various social media platforms—the Manila Bulletin continues to inform, inspire, and empower not just today but also future generations of readers. Visit Manila Bulletin’s website at www. mb.com.ph.