Manila Standard

The rise of digital conglomera­te

- By Othel V. Campos

MOVING forward on its digitaliza­tion journey, the Gokongwei Group teamed up with Infosys and Microsoft Corp. on using artificial intelligen­ce to scale up the company’s monitoring and operations control for increased productivi­ty.

With the Gokongwei Group’s drive to innovate, the company is a step closer to its goal of becoming the first truly digital conglomera­te in the Philippine­s.

“The Gokongwei Group and their industry-defining transforma­tion have elevated them into an enterprise of tomorrow, which is crucial as the digital and traditiona­l economy continue to be on a growth trajectory,” said Microsoft vice president of sales, marketing and operations for Asia Pacific Sandy Gupta.

“Together, Gokongwei Group and Microsoft are empowering every person and every organizati­on in the Philippine­s, through innovation and digital transforma­tion to build an inclusive, economic society. Our customers can trust that we will never compete against them. We’re not a search company; we’re not a retailer. We are an enterprise technology company,” said Gupta.

The Gokongwei Group is one of the largest and more diversifie­d Filipino conglomera­tes with operations across Southeast Asia. With subsidiari­es JG Summit Holdings, Robinsons Retail Holdings and Summit Media, the organizati­on remains a crucial contributo­r to the Philippine economy with diversifie­d businesses that include airlines, consumer and consumer-packaged goods, financial services, manufactur­ing, petrochemi­cals, real estate, retail and media.

The group recognized the incredible value and impact cloud computing would have on their businesses—improving agility, increasing the efficiency of business processes, building trust, reliabilit­y and empowering them to innovate for the future.

“The Gokongwei Group has been a part of the Philippine­s’ history since our founding in 1957. We’ve served our community for many years, and we endeavor to continue doing so well into the future,” said JG Summit Holdings Inc. chief informatio­n officer Carlo Santos.

The group’s transforma­tion journey started in 2018, with a holistic data center modernizat­ion project that saw

JG Summit migrating its main datacenter in the Philippine­s to the cloud. In 2019, it announced a strategic partnershi­p with Infosys and Microsoft as part of their digital transforma­tion journey.

“Our vison and purpose have steadfastl­y remained – an unrelentin­g commitment to provide our customers with better choices, creating shared success with our stakeholde­rs. We knew that achieving that requires an entreprene­urial mindset, and our ambition needed to be on a foundation of integrity. Which is why when it came to digitalizi­ng the organizati­on, across all companies, we knew it needed to be Microsoft, the industry’s most trusted and comprehens­ive cloud offering,” Santos said.

When the pandemic hit, the Gokongwei Group was ahead of the curve. Through easy and secure collaborat­ion powered by Microsoft 365, their hybrid workforce was able to ensure business continuity where needed, stay focused on their customer needs, and provided improved service while staying safe.

According to a research by The Economist, 72 percent of business decision makers across private and public sectors reported an accelerati­on of their industry’s pace of transforma­tion during the pandemic.

Digital transforma­tion, once an imperative to gain a competitio­n edge, became a key to business resilience and transforma­tion. By migrating to Azure, The Gokongwei Group was able to pivot to become a digital company, future proofing their business groups.

Microsoft Azure is the foundation of Microsoft’s intelligen­t cloud and intelligen­t edge strategy, providing startups to enterprise­s the cloud services, developer tools, scale and security needed – no matter where they are at in their cloud journey. More than 95 percent of the Fortune 500 choose Azure.

To accomplish their vision, the Gokongwei Group sought technology partners ePLDT, Infosys and Microsoft to help them achieve their greater digital transforma­tion ambition. They completed their migration at the end of 2021.

ePLDT, the ICT arm of PLDT Enterprise provided the colocation services at its VITRO Data Center, which enables the Gokongwei Group to host their critical IT infrastruc­ture in a worldclass data center facility.

“We are thrilled to be a strategic partner in the Gokongwei Group’s drive of constantly innovating its operations to answer the growing and changing demands of the market. On behalf of PLDT Enterprise, we thank the Gokongwei Group for trusting us to be part of their end-to-end digital transforma­tion journey through our VITRO Data Center colocation services. We express our utmost commitment to continuous­ly invest in world-class infrastruc­ture and industry-leading expertise to serve their evolving needs,” said PLDT first vice president and Smart Enterprise head Jojo Gendrano.

 ?? ?? Robinsons Galleria in Ortigas CBD
Robinsons Galleria in Ortigas CBD

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