Bringing back the action

IT has become an oft- repeated remind even long before his monumental death as claimed by serious industry observers.

Cited as reason could be that local viewers long exposed to watching Hollywood action films with panache have virtually outgrown local productions wanting much in craftsmanship and story content.

Enough that Caveat has yet to see re returns at the tills. The latest to dive into the ditch was Toto Natividad’s action caper billed “Double Barrel.”

This explains why even the more popular and extant junior action stars have avoided falling into the trap of resuscitating their respective career by venturing into movie productions themselves. For to do so is perhaps short of financial suicide.

realistic saying that if the problem is viewership or its horns. He means that producers ought to re-educate themselves in selling movies thru the unconventional way of promoting and spending one’s fortune on

- movie is in the commercial purely aesthetic content.

This goes without saying that the film in- progress titled “Jacob ... Ubusin his own guinea pig of sort to test his logistics of selling a film in the most unorthodox way.

- news and controversial headlines. Rhene vehicle helmed one of his favorite direc