Universities and the alumni

Part 1 – Which side gives, receives?

U- ing degrees of relationships with their respective

are kept alive through alumni associations, aimed “to foster

- mote the general welfare of the alumni.”< alumnichannel. com/ blog/ how- to- create- an- alumni

-

well as to its publics. Universities are quick to embrace mod-

to connect to their alumni. In-

helps in forging closer links of universities with the hundreds or even thousands of men and women who once upon a time were in these universities’ hallowed halls, their various academic programs aimed at preparing their learners for the

digital age helps universities maintain alumni involvement relations is an important part of an institution’s advancement activities, whether these be for fundraising, recruitment, and

of the can

institution in tagram, Linked

their pro-

its “international ambassadors.”

Relationships are not a oneway street.

- versities is to put up and maintain official networks focused on the alumni done through

- in, video chats, “create and send unlim- but also is “giving” to alumni. Maintaining and updating a

- ation dates, awards and other significant information to greet an alumnus or alumna makes a

would have a nostalgic feeling knowing that their alma mater remembers them and, as usual with us Filipinos, such gestures of being remembered would

our alma mater. Bournemouth “some wonderful responses from alumni who have received them and [were] grateful that the

media to engage our alumni, with photos and quotes from the

Giving is receiving.

be coaches to graduate students

as panelists sitting in research defense or as speakers to give a final comment on the significance of the just defended research. Likewise, these alumni could invite for their alma mater opted alumni” or friends “good old times” when for

-

- of a

a sports team, or folkloric dance

won a much- sought after award — national or international — provide the alumnus or alumna concerned as well as his/ her batchmates a sentimental feeling

their alma mater, a hub of fond